Ensuring high-quality agricultural exports and consumer safety! A specialized training program on the implementation of analytical methods for pesticide residue analysis conducted at the NAEB @RwandAgriExport. in Kigali, Rwanda with support from @EUinRW eacmarkup.org/newsroom/lates…

🚨 The 2026 season of the EAC Regional Quality Awards is now open! 📍 Open to businesses across all EAC Partner States Enter and showcase your commitment to quality, excellence, and competitiveness in regional and global markets. 👉 Learn more & apply:eacmarkup.org/newsroom/press…

Don‘t miss this opportunity !

🇰🇪 🏆 Are you ready for the 3rd Kenya Quality Award 2026?

Join KEBS first-ever webinar and learn how to participate and become a winner in your preferred category.
  📅 Fri 15 May ⏰ 8:30 – 10:30 AM EAT

*Register now: tinyurl.com/2cc9lf86

The initiative also aims to encourage the adoption of internationally recognised standards, strengthen innovation and improve market access for businesses across the region. The announcement was made during the 28th Meeting of the East African Standards Committee (EASC) held in Arusha, Tanzania. The initiative is supported by the European Union through the EU-EAC Market Access Upgrade Programme (MARKUP II), implemented by the International Trade Centre (ITC), in collaboration with regional and national stakeholders including the East African Business Council (EABC).

𝐄𝐀𝐂 𝐀𝐍𝐍𝐎𝐔𝐍𝐂𝐄𝐒 𝟐𝟎𝟐𝟔 𝐑𝐄𝐆𝐈𝐎𝐍𝐀𝐋 𝐐𝐔𝐀𝐋𝐈𝐓𝐘 𝐀𝐖𝐀𝐑𝐃𝐒 𝐓𝐎 𝐇𝐎𝐍𝐎𝐔𝐑 𝐄𝐀𝐒𝐓 𝐀𝐅𝐑𝐈𝐂𝐀’𝐒 𝐓𝐎𝐏 𝐄𝐍𝐓𝐄𝐑𝐏𝐑𝐈𝐒𝐄𝐒 The EAC has today officially announced the upcoming 2026 EAC Regional Quality Awards set to fete outstanding enterprises across the region that demonstrate excellence in quality management, standards compliance, innovation and continuous improvement. The Awards seek to promote a strong culture of quality among East African enterprises, enhance the competitiveness of locally produced goods and services, facilitate regional trade, and support deeper regional integration. @ITCnews @eacmarkup @KanaFlash @EABCjumuiya @EUinTZ

🚀 Smart Agribusiness Webinar Series
Automate • Optimise • Expand Learn how SMEs can use AI & digital tools to streamline operations, engage customers & grow. 📅 14 Apr – 12 May | 10 AM CAT / 11 AM EAT
👩🏽‍🏫 Led by Tarnia Gonzo 🔗 Register: events.intracen.org/event-re…

#EABC is pleased to share this weekly update, highlighting member-centric initiatives undertaken, upcoming activities and opportunities for your engagement. We wish you a blessed Eid al-Fitr. Download: eabc-online.com/download/eab… @AhmedFarah__ @KEPSA_KENYA @TanzaniaCTI

#Tanzania has taken a major step towards paperless trade & digital transformation with the launch of the CART.IS analysis. Under EU-EAC MARKUP II, the initiative sets a roadmap to strengthen system integration, cut trade costs & improve transparency. 🇹🇿 🖥️

🌱🌍 Join our regional EU-EAC MARKUP II webinar to understand the EU Deforestation Regulation & EAC Trade 📅 31 Mar 2026 | 🕒 11:00 EAT ☕🍫Learn how EUDR will impact Leather coffee & cocoa exports and how businesses can prepare. 🔗 Register here : events.teams.microsoft.com/e…

The new Non-Tariff Measures Self-Assessment Tool (NTM SAT) was launched at the East African Business and Investment Summit & Expo 2026 in Nairobi today. This will help businesses understand and comply with non-tariff measures. @KEPSA_KENYA @EABCjumuiya @EUinKenya @EUinTZ

This week, RAQ members gathered for an insightful session with @margaretafunder from @ITCnews, who led the Quality Champion program under #MARKUP. the team discussed the journey and future of RAQ as a National Quality Hub for ITC.

From Kenya to the market ☕🇰🇪 Jotim Coffee is growing stronger, more competitive, and market-ready with support from EU-funded MARKUP II programme. 🎥 Watch the video to hear their story from ambition to opportunity. #SupportingMSMEs #Unlockingtrade #Deliveringimpact

📣 MARKUP II | Year-End Highlights Our final EU–EAC MARKUP II Newsletter of the year is out! Celebrating impact and the people behind it 👇 🔗 4sn16.r.a.d.sendibm1.com/mk/… 📌 Braimpire Ltd at IATF 25 🌟 EAC Quality Awards ☕ Taste of Harvest coffees Happy festive season! 🎉

🌟 MARKUP II Update! 🌟 As we wrap up the year, we are excited to share this inspiring video featuring key insights on : 🔹 strengthening value chains, 🔹 empowering MSMEs, and 🔹 advancing sustainable trade across East Africa. 🎥 Watch the video here: youtu.be/skSa2tQSo88?feature…

📢 MARKUP II invites Lean/Six Sigma experts based in Burundi, Kenya, Rwanda, South Sudan, Tanzania, or Uganda to support packaging companies through training and coaching on process excellence. 🗓 Deadline: 7 Jan 2026 👉 Apply: surveys.intracen.org/respons… #EAC #Lean #SixSigma

🌍✨ What an inspiring session at the #AUEU25 🇦🇴 @ITCnews side-event brought together policymakers and entrepreneurs for a exchange on strengthening SMEs competitiveness. "With ITC's support on quality we’re now reaching new customers across the world” Mr. Hamza AMIMZA LTD

🚀 Today marks the launch of #AUEU25 here in 🇦🇴 Tomorrow @ITCnews will host a side event on Private Sector Driving Intra-African & Africa–EU Trade through the #ATCMA 📍 Diamante 2 🕘 9:00–11:00 Join us to discuss how SMEs can shape stronger continental & EU-Africa trade ties

Since September, @eawibp and #SheTrades delivered MARKUP II communication trainings across six East African countries. Trained Master Trainers supported 110 women-led businesses to present their products, build workable pitches and speak to buyers with confidence. @ITCnews | @eacmarkup

Weekend plan in Nairobi? Swing by our booth at Uhuru Gardens for the 25th MSME Trade Fair! We’re here till 16 Nov. Don’t miss out!