Six months in and your team still can't agree on what you actually do? Three different decks. Two different one-liners. New hires asking "so what do we actually do again?" Sharpen: a 90-minute AI-facilitated positioning workshop with your whole team. Blind 1:1 interviews, no groupthink, one positioning document everyone can defend. $199. Every future workshop free, forever. Money-back if your team can't agree. trysharpen.com/?utm_source=x…

The £200k software build sells for £70k now. AI compressed the cost of building, the saving went to the buyer, the floor is collapsing. All true but none of it new. A £10k website in 2006 bought you almost nothing. A £10k website in 2020 bought you a real CMS, real design, something that worked. A £10k website today, built with AI in the loop, buys more than both and costs less to make. WordPress did this. Squarespace did this. Webflow did this. AI is just the current wave: the hard, expensive thing becomes easy and cheap, and the price the market pays slides down to meet it. So you get two options. 1. Deliver the same thing for less. Same build, smaller invoice, more people fighting you for it at the bottom. That's the road the doom posts describe. 2. Hold your price and put more in the box. The client pays the £10k they always paid and walks away with more than that used to buy. I would pick the second one on purpose. Same price, same margin, a lot more delivered. That £200k build that now goes for £70k? Only if it's the same build. Keep shipping 2026 value instead of 2023 value and the £200k holds. "Stack the value" is the easy half of that sentence. The hard half is working out what 2026 value actually is. That's the real job. Not protecting the price but figuring out what the client needs now that they didn't/couldn't have two years ago, and what you're still charging a premium for that's quietly become table stakes. The floor only collapses if you let your value sit still.

Opus 4.8 launched this week. I asked it to disagree with me on something. It strongly agreed. The capability is up. The flattery is unchanged

Been learning and applying the Bullseye Framework this week. A pretty good framework for systematically finding scalable growth channels. Wrote about how it can be applied in the link below and created a free spreadsheet template. freddys-notes.beehiiv.com/p/… #buildinpublic

When a PM does a competitor analysis presentation.

I'm conducting some research to create a list of indispensable Shopify apps! Comment below with the ONE Shopify app you couldn't live without and the ONE problem you wish there was a Shopify app solving. I'll collate the list, and share it with everyone who participated.

Custom GPT-4 chatbots are the NEW kid on the block. Here’s how you can have your own with zero coding in two minutes… Introducing Dante: the AI chatbot that anyone can build in 5 minutes:

Web4 is just people going outside again

and then this one

“Advised Elon Musk on a $22B corporate transaction” will now go on everyone’s resume. Sorry. Your deal toy from leading a $10B secondary is no longer as impressive.

Two Chinese streamers sold 18 billion RMB (about $3B) worth of goods in a half-day livestream yesterday. 🤯🤯🤯 That's almost as much as Twitter's annual revenue ($3.72B).

If I were an employee evaluating which startup to work at I would be doing my own deep diligence figuring out who *actually* has product market fit vs. amount raised or perceived noteworthiness.

Check out this amazing uninterrupted booster landing footage from GPS III today!😮 AMAZING! Hands down the best live dropship landing I've seen (and I realize I've said that before.. they keep getting better)! 🎉🥳🚀

Fascinating column in @thetimes on the use of data in Timpsons by @JamesTCobbler

One of our outstanding Product Managers @frankiem_05 has written about our efforts to improve how we communicate product updates at @sogoodlord. Check it out at blog.goodlord.co/careers/how….

(1) We did some research on @zapier’s insane SEO content strategy the other day - 5m unique viewers/month (over half coming from search) - over *25,000* landing pages 

Some of our analysis on how they’re doing it👇

Please do the right things to protect you and your loved ones right now “Above all, don’t be a **** about things” Please RT for all those who are being a **** #StaySafeStayHome

Please can we all share this far and wide so the kids at the back of the class finally get why staying home is so essential? x.com/SiouxsieW/status/12414…