Excellent article by
@freya1 exploring the impact of pricing on consumer, and citizen,
#sustainability behaviour - and how the products we're exposed to can influence political outcomes:
"Our research found that 50% of Americans believe sustainability is for rich elitist snobs and crunchy granola hippies, not for people like me. That’s a perception shrewd politicians can exploit. It will be hard for consumers, who are also voters, to believe sustainability will be good for the economy or good for business so long as it is bad for their pocketbooks. They will shop — and vote — accordingly."
climateandcapitalmedia.com/k…