Funware is the use of game mechanics in non-game contexts

Joined May 2009
Photos and videos
In case you guys haven't noticed...my main account is now at @gzicherm. Follow me on that account to keep up!
Funware: The Power of the Elite vs the Crowd http://bit.ly/8n8VBK

Do Prizes Work to Drive Innovation, Asks the NYTimes - http://awe.sm/7PR4
Check out the latest Funware presentation by @gzicherm : Playing the Loyalty Game http://slidesha.re/MhNnS - Given at Engage Expo 9/24

An interview excerpt with Jim Greer about designing the breakthrough site kongregate.com @kongregate : http://bit.ly/sC0g8 #funware

Setting up the FunwareBlog for the new books