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29 Jul 2025
Increasing AOV shouldn't feel like a sales push. The smartest DTC brands use bundling, checkout cues & curated suggestions to grow order value without annoying customers. zurl.co/TWMqY #AOV #DTC #Ecommerce #MarketingTips #CompassDTC
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8 Jul 2025
Are your ads working—or just working you? 📊 Learn how DTC brands use Marketing Mix Modeling to find what’s actually driving sales. 👉 zurl.co/Qt3Zg #MMM #DTCMarketing #MarketingMix #MarketingAnalytics #CompassDTC #CPGStrategy
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26 Jun 2025
Are you missing easy opportunities to sell more wine? 🍷 Many wineries collect valuable customer data every day — in the tasting room, through their wine club, and online sales — but never use it to grow sales or loyalty. In this 22-minute interview on WinePro Marketplace, CompassDTC founder Alex Caffarini shares simple, practical ways wineries can: ✅ Personalize marketing that drives real sales ✅ Keep wine club members from lapsing ✅ Forecast demand more accurately ✅ Use tasting room feedback to shape future offers — and even new wines No analytics team required — CompassDTC helps wineries of any size turn their customer data into more wine sales and better marketing. 👉 Click to watch the full video: zurl.co/M7LFN #WineMarketing #DTCWine #WineryGrowth #SellMoreWine #WineIndustryInsights #WineAnalytics
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Direct mail truly has its unique charm and effectiveness.
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23 May 2025
Steep hills. Bay views. A reminder: the best outcomes follow the hardest climbs.  That’s the energy Alex brings to CompassDTC—and to every client.  #Entrepreneur #Leadership #GoldenGateBridge #Endurance #CompassDTC
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