Another great #dsclt! Lots of great tools and ideas discovered. We’re all people talking to people. This was by far the biggest theme this year. Be funny when you can, and ALWAYS genuine 💯
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#digitalmarketing#digitalmediasummit#charlottenc
I had an awesome time talking data and platform-specific social strategy at @DigitalSummits yesterday!
s/o to all who joined my session — it takes some real dedication to learn about analytics at 4pm after a day of conferencing!
#DSCLT
Thank you to everyone who attended @DigitalSummits#DSCLT! We already can't wait until our 2022 events. Make sure you follow us for conference updates! digitalsummit.com/
Did you know 80% of consumers value experiences over the product itself?
Experiences are about meeting people where they are, and addressing their concerns.
Meaning, being THOUGHTFUL and vulnerable pays off, folks 😎 #DSCLT
My favorite thing about marketing conferences is overhearing beautiful, classy, smart marketing professionals say stuff to their coworkers like, “Look at the fucking algorithm. Jesus, people.” #DSCLT
A few more #TikTok tips from @carlosgil83 at @digitalsummits:
🎶Use music to invoke an emotional repose, or trending audio to hack your growth.
💸Showing off product benefits doesn’t cut it any more. Content should always be aimed to help, inspire, or entertain!
#DSCLT
Day 2 at #DSCLT and we’re live with @carlosgil83 learning about #TikTok.
He said go tell your boss that TikTok is “the last social network you can go to and get organic reach for free.”
So @izzyneis we’re just passing along! 😉
@LauraEWilson of @WeberShandwick is discussing a topic that’s close to most social media pros’ hearts - battling that always-on feeling and burnout #DSCLT
Here's to a great day of learning! #DSCLT Day 1 sessions may be over, but the fun has just started. While you enjoy libations and networking, be sure to say hi to our sponsors, including our opening reception host, Klever!