Lionel Messi has appeared in an ad for ChatGPT, becoming the first global superstar to promote the service.
OpenAI released a video titled “MessiMode,” in which the footballer asks to dye his hair in the colors of the Argentine flag. The company had previously rarely used celebrities in its advertising.
A few months ago, Messi admitted that he does not use artificial intelligence because he has not yet had time to understand it. Apparently, that has changed.