#BrainActivity Can Predict #CrowdBehavior Neuroforecasting Potential: Brain activity from small #fMRI groups predicted #RealWorldChoices of thousands of #OnlineParticipants Key Brain Region: #NucleusAccumbens-Activity(NAcc) correlated strongly with #AggregateDecisionMaking Broad Application: #EarlyAffectiveResponses were more #Generalizable than #FinalIndividualChoices, making them useful for “#NeuroForeCasting” #RealWorldBehavior These findings suggest that #SmallGroupNeuralData may help predict #ConsumerTrends, #PublicOpinion & #CollectiveDecisionMaking. neurosciencenews.com/brain-a… via @neurosciencenew

Join us this May 31 in Kissimee Florida for Cynthia Serrano's presentation about Destination ROI: How to Drive Measurable Performance With Audience-Driven Strategies. Register here: bit.ly/41THGvq #Realworldbehavior #Realbusinessresults #Travel

GroundTruth observed that states with tax breaks saw an uptick in in-store visits during the 2022 back to school shopping season. Download our Strategy Guide for more: bit.ly/40EHDmV #BacktoSchool #Realworldbehavior

Are seasonal holiday campaigns truly worth the hype?! GroundTruth took on the case to find out. Check out our latest blog here: o11.tech/gF5mX #Realworldbehavior #Realbusinessresults #Seasonalcampaigns #Federalholidays #Nicheholidays

To learn about the insights and targeting methods GroundTruth can deliver to your brand during key moments like holiday weekends, connect with us at the Pure Michigan event: bit.ly/3KGwPzB #Adtech #Realworldbehavior #Realbusinessresults

Mark your calendars for March 22, 6:00 PM IST (8:30am EST) and join us for an informative data science and technology webinar aimed at helping you achieve real business results: bit.ly/40efX8t #Datascience #adtech #realworldbehavior