If you're a newbie affiliate and struggling with meta/google, run traffic on native instead.
A lot less variables/algo to worry about.
Only thing that matters on native is headline and image, that's it.
Then you can run weighted tests on your tracking link (voluum/redtrack) to splittest LPs/Offer.
Need offers? Go to clickbank/maxweb/digistore and find a decent doctor centered VSL.
Run on revcontent first then taboola. Focus on testing a high volume of offers.
Best testing method: spend $100 per day, if after 3-4 days it's shit then cut it and move on to the next offer. if close to breakeven then keep optimizing.
Separate desktop and mobile. Ask for a rep and get widget whitelist list from them. You will have a blacklist campaign to look for new placements and a whitelist campaign to bid higher on your top widgets.
Run 5 diff images at a time with the same headline. Look at apnews, cbs news and fox news articles for what's trending. If you can afford it, get adbeat.
Also, always use a presell landing page (article/jump page style)
I quit college after just one 50k profit month on revcontent pushing a tinnitus VSL, my revcontent is a graveyard filled with failed campaigns, just need a few of them to hit. Have like 2-5 low volume but high ROI campaigns, remember, profit is the only thing that matters.