$P and
$META have collaborated since 2017 to help design $META’s initial AI infrastructure. Since then,
$META has continued to deepen the relationship by using $P’s FlashArray and FlashBlade systems for scalable storage to support $META’s AI workloads.
More recently,
$P has been providing
$META with DirectFlash and architectural software solutions via its Purity platform.
With various bottlenecks surfacing in the AI race,
$P creates value by:
- Reducing energy consumption by 85% or more compared to competitors. $P’s DirectFlash solution bypasses traditional SSD layers for lower latency and power at scale. This makes $P’s solution ideal for AI (training pipelines, inference).
- Removing the need for frequent hardware/software upgrades across multiple generations of SSD renewal. SSDs degrade and need replacement over time. Physical replacement is not tough; it is the downtime during replacements/swaps and the process of securing replacements that makes it cumbersome and costly. Moreover, data security is an issue. SSD controllers cannot be easily demagnetized like hard drives, so failing drives containing sensitive AI model data or user data must be physically shredded or cryptographically erased (via block-level cryptographic erasure) before disposal to comply with security standards.
$P makes storage reliable and non-disruptive for the customer. In turn, this creates customer loyalty and predictable costs.