We send out surveys after every experiment to get a qualitative view of the results. @maassmetrics helps us make sense of the feedback, and does it quickly using NLP. @huirastic explains how. medium.com/the-guardian-mobi…
Coming to @GilbaneBoston this week? Don't miss our Wednesday session on News Consumption and Engagement, featuring @huirastic from @maassmetrics and me (@pgm) from @NEWSCYCLE_News, moderated by the one-and-only @billtrippe.