It's good to see that many large Web2 companies have learned from the past when it comes to their launch strategies.
Ubisoft's Champions Tactics is a good example.
They have partnered with Mocaverse, a Web3 native project that also has a large creator network.
It is a free mint.
Catalysts after the "Warlords" mint are already planned to keep the momentum (another free mint for holders: "Champions").
The product is ready.
The bullish scenario is that Web2 brands will continue to refine their strategy over time to truly appeal to a Web3 audience.
In your opinion, what is the most important thing that Web2 companies entering Web3 need to understand?