CEO of Salted

Joined July 2009
Photos and videos
Jeff Appelbaum retweeted
5 Feb 2024
šŸ‘‹Announcing $102M across our new @WonderVentures IV pre-seed fund & 1st-ever Opportunity Fund to invest in LA's best founders earlier than anyone else! Thanks to the founders who allow us to be part of their journeys & the LPs who believe in our mission. techcrunch.com/2024/02/05/pr…
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Jeff Appelbaum retweeted
22 Oct 2023
Today, we are flying flags in 10 empty seats in MetLife Stadium to honor the Americans currently being held hostage. These hostages were just 10 of the 200 kidnapped during the terrorist attacks on Israel on October 7.
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Jeff Appelbaum retweeted
26 Apr 2022
Finally joined @NChirls on @NotationCapital's Origins Podcast to talk abt @WonderVentures: -What we look for in founders/investments, #PortfolioConstruction, Being a solo GP... -Why I'm #LongLA's Tech ecosystem & thoughts on LA vs Miami ; ) Listen Here: podcasts.apple.com/us/podcas…
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Jeff Appelbaum retweeted
13 Jan 2022
1/ šŸ‘‹ Announcing @WonderVentures Fund III, a new $31M fund focused on investing in the best founders in LA earlier than anyone else. šŸš€ We're excited to bring 60 top LA founders & tech execs into our community as LPs to help support the next generation of great LA startups. 🧵
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Jeff Appelbaum retweeted
4 Aug 2021
This is it right here for me - to serve founders. I have great admiration for the entrepreneurial process and those who endure it. Thanks @craft_ventures for the opp and to the founders and teams who let us work with you. Seed to growth, SaaS marketplace šŸ”„ let's get it
4 Aug 2021
Replying to @jefffluhr
Our job is to serve our founders. To that end, we’re also announcing an expanded team of Operating Partners and an Executive Briefing Center. craftventures.com/operatingp…
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Jeff Appelbaum retweeted
It was legitimately so good, I went back for stop #5 @moonbowls This time I had their impossible beef potstickers and Seoul Food (cauliflower wings) bowl. I’d be lying if I said I didn’t need a nap after, but goddam this was so good.
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Jeff Appelbaum retweeted
I was going to take a 10-min lunch today but changed my mind just to savor my @moonbowls Avocado Bulgogi. Truly satisfying šŸ˜
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Over the past 10 years, Target has produced over 30 private label brands. 10 of them now do over a billion dollars in sales. Killer platform for innovation. indigo9digital.com/blog/targ…
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What will be the next $40 billion Chipotle? Today, Salted has 17 locations live across the US and tracking to 80 next year. Here's my take on how we kill the "ghost" and build brands that will be around in 100 years. appelbaum.medium.com/the-tru…
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Jeff Appelbaum retweeted
Eleven Madison Park is going vegan when it reopens next month, becoming one of the most high-profile restaurants to switch to a plant-based menu because of environmental concerns. nyti.ms/3aWgwfI
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Jeff Appelbaum retweeted
Replying to @Kar_Karrrr
I'm not vegan(b/c that shit sucks) but I have been cutting back on meat. I suggest ordering some cauliflower wings from Moonbowls.
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Jeff Appelbaum retweeted
13 Apr 2021
I’m craving MoonBowls buffalo cauliflower wings
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Prediction: in 10 years, no sneakers will have laces. Better for the environment and we can all look like grandpa.
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Jeff Appelbaum retweeted
My all-time favorite Bezos anecdote is Harvard business school students giving him feedback on Amazon in 1997
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Jeff Appelbaum retweeted
If you want to talk about the greatest business stories of the past decade, you absolutely cannot sleep on @dominos They have been reaping the rewards of the ā€œCloud Kitchensā€ hypothesis since *2010* @adam_keesling explains it beautifully šŸ˜ divinations.substack.com/p/h…

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Jeff Appelbaum retweeted
2 May 2020
The show Dave on Fx/Hulu is genius.
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Jeff Appelbaum retweeted
21 Apr 2020
Today, we're introducing WFH: Wonder From Home. Even in uncertain times, @WonderVentures is all about investing in the best founders in LA. So, we're committing to fund at least 3 new teams in LA in the next month. All remotely! Read more & Apply: medium.com/@duro/introducing…
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Jeff Appelbaum retweeted
Staying & eating healthy at home! Thank you @eatmoonbowls for the tasty delivery. The Korean BBQ Cauliflower Wings are a fried, addictive jam & the Impossible ā€œbeefā€ Avocado Bulgogi really hit the spot. #lafoodie #delivery #moonbowls #healthy #korean #h… instagr.am/p/B-sjTmPpGfw/
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