Change is the only constant in life. Your brand can be a haven. — Had a blast putting together a little showreel kind of cinematic film 🎬 Crafting a story that invites you to connect, inspires and sparkles an idea to be brought to life ✨

A fool and his freedoms are quickly parted. For about an hour this morning I thought “isn’t it wise to protect kids on social media”. Then I woke up. The government just want a starting point for digital ID and more online surveillance powers. Silly me.

Upon reflection, regulation should be on the social media companies not on teens. Social media companies should face more scrutiny and responsibility for their relentless algorithmic pursuit of time on screen. I can see that citizens are being held responsible for their relentless algorithmic actions of big tech. And this law will be a Trojan horse to police everyone. Like wealth taxes will eventually take away property rights for everyone, these social media laws will be expanded to ring fence everyone. I temporarily forgot you can’t trust them for a minute to actually be doing the right thing. Silly me.

I applaud the UK’s push for less screen time for kids. That instinct is right. But requiring credit cards and digital IDs to verify your age means the internet is no longer free — it’s a surveillance checkpoint. You don’t protect children by building a privacy nightmare for everyone.

Finished the latest @WorksInProgMag on my return flight. No one talking about the full page ad for “dime?” Stainless steel headphones in a stainless steel puck. @WIRED you had the last mainstream coverage of these.

Mysterious ad for Dime

EU countries’ ambassadors - who steer a big part of the conversation in Brussels - met today, but the US Anthropic order was not on the agenda. Tech is still not top of the political agenda, and as long it is not, nothing will change.

the greatest gift™

In the morning, European citizens will wake up and find their access to Claude Mythos/ Fable gone. Nobody asked us. Nobody had to. We wrote Europe 2031 precisely for this moment.

Unprecedented. @BrianRoemmele warned everyone for the past two years that the government would take away our AI. That day just arrived. Was talking with an entrepreneur in San Francisco who was running Fable to build software and just turned it off while it was building. Tomorrow night Anthropic is throwing a Fable builders event in San Francisco. I wonder if that event is still going to happen? This hurts American national security. I know of several companies that were using Mythos to close all of their security holes because it is so powerful at finding weaknesses in software. That effort has not been completed, so there are many companies with many holes still open now. This throws that effort into question. It also means that China is emboldened because, you know, can you trust an American company to keep their systems up and running if the government is willing to shut them down so abruptly and with no warning? It also means that open source and running models on your own computers is now very attractive (if it wasn't already). Expect Apple Mac Studio sales to go up.

"What will happen to Europe if it keeps ignoring AI?" Three American labs each (!!) operate more AI compute than all of Europe combined. Today we're launching Europe 2031: a story of what might happen if that doesn't change.

You are not shipping fast enough until a central bank asks you to slow down

ICYMI There have been plenty of amazing product launches this week... Including this one, by yours truly

Here’s a searchable list of today’s #wwdc updates ↓ — – New UI language for English (Canada) and English (Philippines) – Faster AirPlay connections to Apple TV and HomePod – More relevant Spotlight search suggestions – Web audio no longer interrupts system audio – Undo and redo Home Screen edits in iPadOS – Faster PDF saving – Improved Top Results in Mail – Filter photos and videos in Shared Albums – More document formats in Preview – Drawing in Notes in macOS – New keyboard layout for Slovenian and Estonian – Control Center access in iPhone Mirroring – Audio scrubbing in CarPlay Now Playing – Add keywords to photos and videos in Photos – Extra-large widgets in Today view in iPadOS – Live Activity for Precision Finding with Friends – Better battery efficiency on Apple Watch – Smart downloads on Apple TV – Else if support in Shortcuts – Faster smart home previews in Freeform – More accurate step tracking on Apple Watch – Sort by completed Fitness workouts – Faster messaging loading in Mail – Improved connectivity for Thread-aware accessories – Automatic punctuation when typing on external keyboards – Faster home automation updates – Option-click to secondary sort – More efficient emergency alert monitoring – AppleCare coverage details in Settings in tvOS – More intuitive journaling streaks – More consistent window positioning persistence across external displays – Updated Japanese and Korean podcasts experience in macOS – Natural language time formats for Chinese and Hindi – Enhanced power efficiency of Safari in iOS and macOS – Drawing app in Messages – Faster data updates in the Health app – Call Recording transcriptions support for Traditional Chinese, Japanese, and Brazilian Portuguese – Improved game controller settings – Faster reading and editing of PDFs using VoiceOver – Improved battery insights – Smoother scrolling in App Library – Improved navigation in Game Overlay – Smoother unlocking on iPhone – Use your panoramas for Environments in visionOS – Improved reliability of Apple Music streaming – New AutoTab transitions – Camera uses less power in Low Power Mode – Extra-small widget options in visionOS – Refreshed album views in Apple Music – iCloud sync status for Journal entries – Improved PlayStation Access controller support – Faster network file browsing – Ethernet status in menu bar in macOS – Perimenopause and menopause symptom logging in the Health app – Improved Wi-Fi connectivity in watchOS – Faster multilingual text processing for handwriting in multiple languages – Guest key in watchOS – Expanded Get What’s On Screen capabilities in Shortcuts – Faster HomeKit accessory pairing – Faster Now Playing view loading in Music – Faster start page content loading in Safari – More accurate attachment limits in Journal – More accurate route maps in the Fitness app after workouts – New keyboards for Indigenous languages, including Blackfoot, Cherokee, Choctaw, Creek, Kiowa, and Tuscarora – Switch between two iPhone devices with the same phone number – Content-based intelligent suggestions for sharing photos and links – Album organization improvements in Photos – Perimenopause and menopause education in the Health app – Improved RDMA over Thunderbolt – Customize Liquid Glass – Support for 4K camera recordings in the Home app – Faster Camera launch in Low Power Mode – Colorful sidebar icons – Faster Voice Control response in iOS – More accurate Visited Places in Maps – Improved Messages syncing across devices – Dual camera in FaceTime – Faster browsing and transfers of files in iPadOS – Full-resolution photos and videos in iCloud Shared Albums – Faster Lock Screen switching – Store data in Shortcuts – Additional participant permissions in Shared Albums – Guides in Maps available in more places – New windows with curvature in visionOS – Enhanced Flyover in Maps – Customize slideshows in Photos – Section links in Notes – More power-efficient Personal Hotspot in N1 devices

please, remember

Apple should make the communication with the EU public. Like I have no idea if they are not trying hard enough or if the EU is acting totally out of place. In any case, the result is disappointing. apple.com/newsroom/2026/06/d…