Sr. Manager, Advocacy Programs at Workfront. Opinions expressed here are my own.

Joined January 2007
155 Photos and videos
Standing room only at the @workfront Orange County User Group meetup. We have newbies and seasoned veterans from a range of industries coming together to learn from each other. One person drove 2.5 hours to be here - that’s commitment! #neverstoplearning #workfrontug
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Brian “Coach” Richards at @REI sharing how @workfront fits into their marketing tech stack. “Part of my job is to bridge the gap between the capabilities of marketing technology platforms and what we actually need to do our job.” #workfrontug
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Seattle @Workfront user group under way! More than 30 local customers coming together to network, share tips, and learn how to do their best work. #workfrontug #getitdone #doitright
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The California Consumer Privacy Act (CCPA) goes into effect Jan 1, 2020 and 30 more U.S. states have privacy laws on the docket. @OneTrust is arming this audience with knowledge. Are you ready? #sdsummit
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Love this comment from @HJSewell from @SpearMktg - “Email personalization today is more about relevance than a salutation. You don’t always need ‘Dear Name’ to connect.” Could not agree more! #SDsummit
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Fantastic case study from @PaycorInc at #SDsummit this morning showing how nurture has evolved from email-only and product-centric, to multi-channel and persona-based. Love the inclusion of smart direct mail from @PFLcom.
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Girls day out at UT vs. Texas Tech. #hookem #utbaseball @ UFCU Disch–Falk Field instagram.com/p/BvFL0eBFPf_/…

Women's Networking Breakfast at SDTechX
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I had fun writing this piece, and not just because it reminds people that travel agents still exist! #programplanning #buyersjourneymap #smartermarketing lnkd.in/eCa2q6b

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Can #Agile Marketing help demand marketers be more effective? Indeed! Join this SiriusDecisions webcast with my awesome colleague @SimonMaxJ (Research Director, #Demand Marketing) to learn more out: ow.ly/Vrh030mlhhA
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If you're eyeball deep in 2019 planning, this will be 32 minutes well spent. @Cheri29, Research Director at SiriusDecisions, shares four planning assumptions that #demand leaders should incorporate into their strategy for 2019. lnkd.in/eeG64-6

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Volunteer Day at @siriusdecisions! Feeling pretty proud of our Austin-based crew. #whysirius #endhunger #volunteer #giveback @ Central Texas Food Bank instagram.com/p/BowuoF7B9BV/…

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Katie Martell. “Unapologetic truth-teller.” #rabblerouser @ Austin Convention Center instagram.com/p/Boudk9gBp9B/…

T-minus 30 minutes until my @Dreamforce session. Grab your lunch and join me st the Marriott Marquise, Yerba Buena 8! #df18
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Disappointed at @Forbes for this speaker selection. We can do so much better.
- @Forbes, paying Anthony Scaramucci to speak to a forum of business leaders legitimizes an embarrassing spin doctor at a time where truth matters most. What fees are you paying this failed investment banker-turned self-promoter? Your audience deserves better.
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Thank you for coming to the session @jebarela! And for sharing this photo - funny to see the room from this perspective! #sdsummit x.com/jebarela/status/994676…

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Kristin Farwell retweeted
Here’s the money shot for activating #personas into #demand creation programs. @kfarwell @rpyoung_ #SDSummit
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Kristin Farwell retweeted
It can’t be said enough. Don’t put your #B2B org in the position of making things up @kfarwell @rpyoung_ #SDSummit #Personas #DemandCreation
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Proud to have hosted this morning’s Marketing Enablement breakfast at @siriusdecisions #sdsummit. It’s great to see dedicated enablement teams forming within marketing. Sales can’t have all the fun!#themoreyouknow #enableothers
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Kristin Farwell retweeted
8 May 2018
Marketing Ops friends here at #SDSummit — here’s a cheat sheet for the week. I’ll also throw in a plug for a lab, Harnessing Data for Post-Sale Customer Engagement, that I’m doing tomorrow with @kfarwell
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