There is a major unforeseen consequence of “Vibe Business” (using AI to build and run your stuff)
In that many entrepreneurs seem to be focusing not on big, meaningful vision, or grounded, enduring problems, but on “hacking the market”
What is the thing I can vibe up in a weekend that will solve xyz problem and get me to exit?
In theory, there is nothing wrong with this thinking (just like there is nothing wrong with trading memecoins) as long as you clearly understand that you are “vibing”
However, I see many companies (even ones attached to big funds and accelerators which I won’t name here)
Who seem to be clearly under the psychosis that their vibing is more than what it is. They allow AI and X thought bubbles to convince them they have real vision, or large scale, enduring problems to solve
When in reality, they have middleware with no moat, and a brand that has no justification for its existence if that narrow product experiment fails
This is dangerous, because many will spend years of their lives focused on the wrong thing, only to come out with nothing (and the funds behind them will do fine because their model makes sense for many bets to fail)
The solution isn’t to stop “vibe business,” but to move up to a higher level of the game
Deploy vibe business strategically, with properly weighted bets
Use that data to map economic engines to your big vision of the future (build an enduring company and brand world that can exist for a long time, regardless of the specific product skin you now wear)
OR - play the vibe game well and get out fast enough that the tide of AI doesn’t wash away your sandcastle