Direct Response strategy and management powerhouse specializing in television, radio, digital, print and home shopping. #choosedirect instagram.com/m2response

Joined June 2014
421 Photos and videos
Connected TV is here to stay! According to the 2019 Q2 Video Benchmarks Report from Extreme Reach, CTV accounted for half of all video ad impressions! #connectedtv extremereach.com/video-bench…

Our founder and CEO wrote on a very insightful article on the pitfalls of Direct to Cosumer advertising... here it is! #ResultsMagazine #ChooseDirect #DirectResponse resultsmagazine-digital.com/…

We are #hiring Account Coordinator in Santa Ana, CA ziprecruiter.com/tja/2587c81… #jobs #SantaAna #PR #Marketing

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"You have to understand what interests consumers, otherwise it is easy to get lost in all the mumbo jumbo and flavours of the month" - Ami Hasan, on Forbes interview. forbes.com/sites/zarkodimitr…

Is the targeting on your campaign backed by the right data? If you aren't looking at consumer's behavior you might be wasting some valuable dollars. #consumerbehavior martechadvisor.com/articles/…

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Allow us to share some wisdom from our sister company @stsinfomercials! Here's what you need to know about DTC Marketing. #ChooseDirect scripttoscreen.com/direct-to…
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Performance marketing should be an ESSENTIAL component to your marketing strategy. #MarketingLessons #DTC performancein.com/news/2019/…

Super Bowl ads: who WON the biggest day in TV advertising? You be the judge! Here's AdAge's full rundown of every commercial aired during the 2019 Super Bowl. #superbowlcommercials adage.com/article/special-re…

Who says you can't have real business results while telling your brand's story at the same time? Let us introduce you to "Storyselling"! #MarketingLessons thinkwithgoogle.com/advertis…

“When matched with the right audiences at the right time, ads can actually become what brands want them to be..." - Read more about how pre-intent targeting is revolutinizing the way brands reach consumers. forbes.com/sites/alanwolk/20…

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CES is over, but we’re not done talking about everything the show presented in Las Vegas. Here's a summary of this year's best products, and every technology key trend you should know about! #CES2019 cnet.com/news/ces-2019-every…

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Day Zero: The Consumer Electronics Show (CES) floors have officially opened - here's what to look out for this year! #CES2019 thinkwithgoogle.com/marketin…

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From startups to well-known brands, DRTV continues to be an essential strategy for any media campaign. Find out why! #ChooseDirect smartbrief.com/original/2018…

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Multi-channel marketing is becoming key to maximizing your advertising dollars! Read more about how synchronizing TV and Search can help you expand the impact of your ad campaigns. #MarketingLessons smartbrief.com/original/2018…
Gobble til you Wobble! 🦃 Happy Thanksgiving from the M2 team!
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Deals Are a Big Deal! Retailers have gotten the message that consumers want discounts, and are ready to offer more deals this holiday season than they did last year! #tistheseason #HolidayShopping retail.emarketer.com/article…
Why is video marketing and short-form videos at the base of marketing leaders ad-strategies? Olapic and Worldwide Business Research (WBR) found out! olapic.com/thank-research-sh…
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