primal brands in tech: story & comms
Joined September 2017
- Tweets 1,936
- Following 1,602
- Followers 471
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Pinned Tweet
19 Nov 2025
Depth isn’t optional anymore, it’s the only advantage a brand has left.
@PrimalBranding wrote an article about my work with brands such as @aurorasolarinc and @mamo 🙏🏼
Go have a look and tell me what you think!
primalbranding.medium.com/wh…
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Jun 12
AI slop is slop when we are slop.
I still love that this AI ad by a 20-year-old design student broke the internet and nobody complained that it was AI.
I’m going to use this example every time someone debates the role of good brand strategists, storytellers, and marketing leads in the AI era. :D
Someone with a brain and heart read the room, understood the cultural moment and executed fast.
This is a perfect example of humans and machines working together without all that „RIP Marketers“ and „I created 50 posts in 2 seconds with AI“ nonsense.
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Jun 8
Honored to be part of this cohort🙏🏼
🌍 Great startups are built by great teams - but they scale faster with the right network around them
One of the core benefits of the @StellarOrg x @CV_Labs Accelerator is direct access to experienced operators, innovators, and ecosystem leaders who understand what it takes to build and scale companies in the Web3 space
We're excited to welcome another group of mentors supporting founders throughout the program:
🔹 Charné Thompson - Thompsons Legal Alliance (TLA)
🔹 Daniel Casanas - @StellarOrg
🔹 Chandler De Kock - @silhouette_ex
🔹 @martbeing - BEINGZ
🔹 @mrstephendeng - @dfsventures
🔹 @faraj_abut - @StellarOrg
Over the course of the 12-week accelerator, founders will gain practical insights across fundraising, product development, ecosystem growth, go-to-market strategy, partnerships, and scaling globally. These are the conversations that can help transform an early-stage idea into a venture-ready business.
Built in collaboration with the @StellarOrg, the program is designed for startups building the future of finance across payments, RWAs, and DeFi within EMEA. Kicking off in August 2026, the program concludes with a live Demo Day hosted at the Stellar Meridian conference in Lisbon this October!
🌍 Ready to learn from leaders across the ecosystem and accelerate your startup's growth? Applications for the Stellar x CV Labs Accelerator are open now: cvlabs.com/stellar
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mart retweeted
May 30
Manifesting a summer like Hiroshi Nagai’s artwork
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mart retweeted
May 25
And belief systems are the blueprint for brand infrastructure!
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May 21
Spotify introduces tickets based on your listening activity.
theMiracle introduced benefits and rewards based on your wallet activity.
Behavioral intelligence 🎯
Introducing Reserved. Concert tickets held just for you based on your listening 🎫 Stay tuned – Reserved tickets are coming to Premium users in the US.
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May 17
Come to our next event with @cursor_ai
After two successful events with Nous Research and Lovable, we are hosting our third with @cursor_ai.
Come join next Wednesday!
luma.com/7avug0w2
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May 17
Hands down one of my favorite events this year. Loved hosting 50 women and speaking about why brand and story matter even more now, then building hands-on and instantly demo what we created in the room.
We'll do more soon! Thanks to @Lovable and @virtuals_io for sponsoring!
And @EspressioAI for this beautiful space!
50 women: An olympian athlete, a PhD candidate, designers, writers, women in tech and founders in one room to explore creative building in AI and why your story matters even more now.
Thanks @Lovable and @virtuals_io for sponsoring, and @EspressioAI for the space 🫶
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May 11
can't wait for wednesday to happen and host this <3
We are reaching capacity!
If you are a woman in Lisbon, grab your laptop and register now.✨
Thanks @EspressioAI for hosting!
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May 9
What a great read
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May 7
This is peak capitalism but peak reframing and copywriting aswell. A dangerous combo
We created a card that sometimes doesn't charge you.
Buy Now, Pay Maybe.
Community note
The Tuyo card is a Visa debit card for spending USDC stablecoin. The "Buy Now, Pay Maybe" feature randomly covers some purchase costs, but probabilities are not disclosed. It is self-custodial, with no traditional banking protections like FDIC insurance.
apps.apple.com/us/app/tuyo-bu…
tuyo.com
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May 6
Congrats to @themiracle_io @danicerullo @atlaz_karim and the whole team! Find and claim what's already yours directly inside your wallet. ✨
Grateful to be part of this. Benefits > ads :)
May 6
The fox comes with benefits. 🦊
MetaMask Mobile just got an upgrade: discover tailored benefits, exclusive access, and airdrops you’re eligible for!
Powered by @themiracle_io.
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