Game Mode / Story Mode What if your favorite show wasn’t just something you watched—but something you could play? 📺 Story Mode → sit back 🎮 Game Mode → step inside the action

3/ The future: Game mode/Story mode The future will be a different kind of breaking the fourth wall. Audiences will break the linear narrative and go seamlessly between laid back passive experiences to being active participants guiding their own experiences. In the world where media is generated, lines between media formats get blurrier. Imagine, instead of just watching Stranger Things, the Netflix show about fighting monsters from the Upside Down, you could switch to game mode to control the characters and fight the Demogorgons yourself. Or if you want to lay back and just watch, turn on ‘story mode’ and let the story advance on its own. After all, a game is just a video where you control the narrative. If this sounds far fetched, consider that NotebookLM transforming a document into a podcast, and in doing so creating an entirely new medium and a new audience.