The brands winning Uganda's market right now aren't choosing between digital and traditional. They're using both, intentionally.
Uganda's marketing landscape is mid-transition. Mobile penetration is deep, social media audiences are maturing, and digital ad spend is growing year on year. But radio still moves product. Outdoor still builds brand recall. Activations still convert. The consumer hasn't abandoned traditional media, and neither should the marketer.
The challenge most brands face isn't budget exclusively. It's architecture. How do you build a strategy where digital and traditional media reinforce each other instead of competing for the same allocation? This Good Friday, three of Uganda's leading industry voices sit down to work through exactly that question:
@Jssenkeezi, President of
@UDigitalSociety,
@ckamusic, President of
@UMS_Marketer, and Rommel Jasi, Chairperson of
@UAA_Uganda.
Together, they represent the full spectrum of Uganda's marketing ecosystem, digital, strategic, and creative. They're not here to debate which channel wins. They're here to show how integration actually works in practice.
If you lead a brand, run a business, manage a marketing team, or simply want to understand how to get more from your marketing in 2026, this evening is for you.
Where: Bight of Benin, Kyadondo Road
When: Good Friday, 3rd April 2026 ยท 5:00 PM
Entry: Free ยท Limited seats ยท RSVP now:
forms.gle/vvhz54hzQfMKfbc59