Heard this from a prospective client this month:
"The team won't sign off because they want a 1-to-1 example of work in our space."
It's the most common objection in design hiring. It feels rational. It isn't.
If you hire someone who's already done your thing, you'll get a version of what's already been done.
That's not how you stand out. That's how you blend in.
Good design transfers. Taste, judgement, and craft don't care what industry you're in.
The teams that get the best work hire for taste. The teams that get safe work hire for category fit.