Norem (1923–2015) was an American illustrator who came from the world of pulp magazines and Savage Sword of Conan covers. In the mid-1980s, he brought that same approach to Masters of the Universe, creating covers, posters, and promotional artwork for the official He-Man magazine.
His paintings depicted He-Man, Skeletor, and the inhabitants of Eternia with a level of detail and realism that was very different from the cartoons. The characters looked like warriors from a heroic fantasy novel, with exaggerated musculature, worn armor, and large-scale battle scenes.