Congratulations @MrBeast on making history as the first creator to reach 500 million subscribers on @YouTube! 🎉 This achievement is a testament to what’s possible when a creator has the freedom to follow their creativity and be their authentic selves. Jimmy, you are an incredible innovator and we're so proud to be part of your journey.

Congrats to @YouTubeCreators Kane Parsons and Curry Barker on breakout movie weekends for #Backrooms and @obsessionmovie! Inspiring to see Kane and Curry join the likes of Markiplier, director of #ironlungmovie, as creators who honed their craft on @YouTube and are now expanding their creative vision to include the big screen.

This month at @youtube, we launched: 🔎Ask YouTube, a new conversational, interactive search experience 🎬 Gemini’s Omni model in our Shorts Remix feature and Create app 👯 Expanded access to our Premium two-person plan in 🇦🇷 🇧🇩 🇰🇼 🇱🇦 🇳🇵 🍌 Nano Banana 2 in Effect Maker, our web-based tool for building, publishing, and managing effects 🧾"Your custom feed," a new way to create a specific feed for your interests, routines, and more 🤳 Side-by-side ads in live streams on mobile and on low ultra-low latency streams, so you can watch a stream and an ad simultaneously with less disruption 🚙 New Premium features: on-the-go mode with easier access to listening controls, auto speed (which increases speed during relevant moments like lengthy introductions), and personalized podcast recommendations in Ask Music 👤 Access to our likeness detection technology for all channels (18 ) 🏷️ More prominent AI labels on long-form videos Shorts 🔆 New signals that automatically detect AI in a creator’s content, helping them disclose it more easily 🤝 Our Premium Lite individual plan bundled with @Google’s AI Pro plan 💎 Gifts & Jewels in more countries like 🇧🇷 and 🇲🇽 💿 Samples (personalized music previews in @youtubemusic) for artists, albums, playlists and mixes

In April, @youtube Premium users watched over 800M hours of podcasts. We're shipping new features in Premium that podcast listeners in particular will be excited about: 🚙On-the-go mode gives you easier access to listening controls (like skip forward) when you’re listening to videos in the background ⏩Auto speed increases speed during relevant moments like lengthy introductions 🎙️You can now use Ask Music to get personalized podcast recommendations across topics, genres, and more blog.youtube/news-and-events…

Across our AI efforts at @youtube, we’re focused on building the right guardrails to protect @youtubecreators and viewers on our platform. Over the next few weeks, we’re rolling out: 👤Access to our likeness detection technology for all channels (18 ), so you can see and flag which videos are using your likeness 🏷️ More prominent AI labels on long-form videos and Shorts 🔎 New signals that automatically detect AI in a creator’s content, helping them disclose it more easily

Congratulations to @jorgeramosnews and @johnnywharris on their News & Documentary Emmy wins. 🎉This incredible recognition from @TelevisionAcad proves that @youtubecreators are delivering high-quality, impactful journalism that resonates with audiences globally.

We’re making AI disclosures simpler for creators and clearer for viewers. Here's what's coming: 🏷️ Labels for realistic AI-generated content will appear on the video player for both long-form videos and on Shorts. 🔍 We’re introducing automatic AI detection to help creators label their AI content more accurately. 🪪 Plus, over the next few weeks, we’re giving all channels 18 access to our likeness detection technology to help spot AI deepfakes. It doesn't matter how many subscribers you have, if you're monetizing or if you haven’t posted a video yet — everyone gets it.

Another big week of launches at @youtube. Our teams shipped: 🔎 Ask YouTube, a new conversational, interactive search experience that lets you go deeper with your searches 🤝 Our Premium Lite individual plan bundled with @Google’s AI Pro plan 💎 Gifts & Jewels in more countries like 🇧🇷 and 🇲🇽, giving @youtubecreators a new way to earn 💿 Samples (personalized music previews in @youtubemusic) for artists, albums, playlists and mixes

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Yesterday at #GoogleIO, we announced that @Google’s AI Pro plan now includes a @YouTube Premium Lite individual plan: offering you even more choice, flexibility, and value with our subscription services. blog.google/products-and-pla…

Introducing Ask @YouTube, our new conversational search experience 🔎 As we showed at #GoogleIO today, Ask YouTube is a great way to explore more complex search queries, like teaching your kid how to ride a bike or planning your next trip. Now available to Premium members in the U.S. (18 ) and rolling out to all YouTube users soon.

Feeling so inspired after another #Brandcast, thanks to the brands, @YouTubeCreators and partners who have made @YouTube their home, and our amazing YouTube team who brought the show to life. A few takeaways from our event: 🌟 Today, YouTubers are the new stars and studios, making every cultural moment bigger. 📺 For more than two decades, we’ve focused on staying one step ahead of how the world watches. Today, we’ve been #1 in streaming watchtime in the US for 3 years. Over 2B hours of Shorts are watched in the Living Room each month. 🏡 We know that to keep viewers coming back, we have to build the best possible home for our creators. So we’ve invested in the infrastructure they need to thrive, from pioneering the creator economy to scaling their reach with auto-dubbing to unlocking AI-powered video creation tools. 🍿 For the first time at Brandcast, we brought advertisers an exclusive look into our new slate of YouTube-exclusive Creator Shows. The future of media is being built on YouTube, and the most exciting part is that we’re just getting started.

#Brandcast just wrapped! Here’s what’s new for brands and advertisers. ⤵️

Catch up on everything we announced at Brandcast ↓ goo.gle/3P1Yikt

On stage at #Brandcast, Sean Downey introduces Custom Sponsorships powered by AI. By surfacing relevant content tailored to your brand’s moment, this solution ensures you don’t just join the conversation — you own it.

At #Brandcast, Sean Downey reveals the biggest screen in the house has officially become a storefront: Viewers watching on their TV can now make purchases in just two clicks using Buy with Google Pay.