Building the monetization agent that actually works.
Joined January 2012
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Rob Litterst retweeted
Jan 16
[LIVE] New UsageMoments episode with Rob Litterst.
We discuss credits, usage-based models, and why pricing is becoming a day-one, ongoing problem for product, finance, and pricing teams.
🎧 youtu.be/lXHF0QIQG4M
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24 Nov 2025
1/ Intercom just showed everyone how to launch AI products in 2025.
They dropped Fin Voice (AI phone support) last week with:
- No fanfare
- No waitlist
- No hype
Just a quiet rollout to select customers who have to contact Sales to learn more.
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24 Nov 2025
4/ So Intercom is doing what every AI company should:
Prove it works with 100 customers who'll give honest feedback
→ Scale to 1,000
→ Then open the gates
They're optimizing the product AND pricing model simultaneously.
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24 Nov 2025
5/ The days of "launch first, figure out margins later" are over.
The slow rollout is the new growth hack.
Watch for more companies to adopt this exact playbook in 2025.
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11 Sep 2025
Hootsuite offered 20% off if you skip the trial and buy immediately.
This isn't desperation — it's smart psychology.
Why force ready buyers through unnecessary friction?
Skip-trial discounts capture immediate revenue while keeping trials for those who need them.
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20 May 2025
Everyone says freemium is dead.
But Figma and DocuSign recently used it to launch new products:
FigJam/Figma Slides and Intelligent Agreement Management respectively.
Freemium is alive and well -- and arguably the best way to get traction in a new market.
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20 May 2025
Fun fact:
Your customer doesn’t care how perfect your pricing model is.
They care if it makes sense and feels fair.
That’s it.
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9 May 2025
Pricing is NOT a science.
It’s part math, part psychology, and part vibes.
The best strategies I’ve seen?
They started with intuition—not a spreadsheet.
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25 Oct 2024
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I dug deep into Clay's pricing and packaging strategy over the past week.
I read memos, signed up for an account, watched trainings, and spoke with the team behind Clay’s pricing decisions.
I found 5 factors that make Clay's pricing function so impressive 👇
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25 Oct 2024
5️⃣ Alignment (Part II)
▶ Starter has Phone Number Enrichments to help build lead lists
▶ Explorer adds Email Sequencing Integrations to help scale outreach
▶ Pro adds CRM Integrations to help scale GTM processes
▶ Enterprise adds customization, security, and support
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25 Oct 2024
Between feature differentiation and usage limits, Clay’s pricing scales seamlessly.
The model is a well-oiled machine now, but it didn't happen over night. It took iteration, creativity, and lots of customer feedback.
I look forward to following along to see what's next.
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10 Oct 2024
Pricing pages reveal more than just numbers.
They’re where product meets strategy—a snapshot of how a company blends value, positioning, and pricing into a cohesive story.
Take Miro, for example. 👇
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10 Oct 2024
Miro shows you don't have to change prices to influence growth:
1️⃣ Unlimited free users drives acquisition.
2️⃣ Multi-plan feature updates allows for easier monetization.
3️⃣ Miro AI's pricing structure helps drive expansion through upgrades.
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10 Oct 2024
The result is a masterclass in pricing page experimentation 👏🏼
For more pricing page news and resources, hit up pricingsaas.com 👇🏼
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