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Here are 11 tips on how to build a better SaaS business in 2026 (This is something I learned by making mistakes first) 👇 1. Charge from day one (freemium is important, but PAID brings in customers) 2. MVP should only include the essentials, the rest is pure EGO 3. Price by VALUE, not by competition 4. Understand that 10% churn = lose almost 50% of revenue in 6 months (70% of revenue comes from those who are already inside) 5. Having a good product that no one knows about is like having nothing. Value your marketing. 6. On your landing page, the first 3 sec are the most important. The user must understand what you do. 7. Login with Google is mandatory 8. Value and prioritize good UX (use @uxpilotai to get everything you need) 9. In your onboarding process, remove any barriers until the A-HA moment 10. Use your product/SaaS EVERY DAY 11. Often, talking to users is more important than writing more lines of code It is worth mentioning that this is my experience, and it may undergo some changes depending on your stage and investment profile. This is what worked for me and helped me take my SaaS to $5M ARR. You can do it.

Put together a quick analysis of the Brex exit based on an analysis of their cap table. Done relatively quickly, so pardon any errors! Funding history sourced from @CaplightData. Overall, it's a pretty big win. — The company probably minted well in excess of 100 millionaires. — Everyone who joined or invested in 2018 or earlier is probably pretty happy, some even ecstatic. — Those who invested / joined in 2020-21 probably aren't but that is a story that is true of almost every employee or investor in that period (private / public market). — Those who joined in late 2022 through today is probably doing reasonably fine. Common Stock TL;DR — liquidation Preference took a bit of a bite, but only for those who joined in 2021-22. Everyone else either did fine or really well. - Founders did very well (~$1B in total). There was a decent bit of dilution, particularly from healthy option pools over the course of 8-9 years. - Employees joining 2023-2025 would probably be roughly breakeven — they probably received RSUs priced in the $4-6B. - Employees joining 2021-2022 got stock at the peak. These would have been underwater RSUs or options. Most companies issued additional make-whole shares to those who stuck around. I'm sure Brex did this. However, those who joined then and left after a couple of years probably lost most of the value to their equity. - Employees joining 2020 did okay -- slightly above where they joined. Not commensurate with the risk, but honestly way better than most companies who raised at peak valuations in the COVID era. - Employees joining earlier did VERY well. I'd estimate 3-10x if they joined in 2018-19; and 10-100x if they joined in 2017-18. Investor TL;DR - Series D/D investors in 2021-21 (Tiger, Greenoaks) get money back but 0% IRR. TBH this is a win since most late stage investments in that vintage are tough. - Series C investors in 2020 (Kleiner, DST) get a modest return (1.3x) but suboptimal IRR (4%). Again, tough vintage. - Series C investors in 2018 (DST) get a decent return (2.75x) and 15% IRR. - Series B investors in 2018 (YC Continuity) gets an excellent return (12x) and IRR (39%) - Series A investors in 2017 (Ribbit) did fantastic (80x and 64% IRR) - YC worth calling out — the regular YC check probably netted out close to $100M, on an (I think) $120K check at the time. 800x in 9 years = 110% IRR ain't half bad. If you bake in YC continuity, a total of $600M on probably ~$40M invested.