Director, Worldwide Creative Cloud Evangelism and Community Advocacy | Adobe - 𝕏s are my own. #adobecadabra! Instagram: rufusd | INFP-A

Joined May 2007
1,941 Photos and videos
Rufus Deuchler retweeted
5 images. 2 videos. Every day. Free. I made a brand new Adobe account today, no subscription, no card, to test what you actually get. I used Nano Banana 2, GPT Image 2, Veo 3.1 Fast and Ray 3.14 for free. That's 16 seconds of video a day. Most viral videos on X are under 15.
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Rufus Deuchler retweeted
It’s the simple things about Firefly Boards which I enjoy the most. The Arrange features makes it so easy to build out mood boards for my personal artworks
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Rufus Deuchler retweeted
People have been asking about the quality of the outputs with Concept-to-Vector in Illustrator. This is a close up look of tests I was running between it and Image Trace. This is where generative AI pays off and creates clean, closed shapes with sharp lines and minimal points, making it easy for me to customize colors myself. Curious what you think of this feature, and if you’re thinking of adding it in your workflow?
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Rufus Deuchler retweeted
Illustrators Blend Tools gets its own dedicated panel!
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The Adobe #99u Conference is about to start. Tune in here: event.adobe.com/adobe99u
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How are creatives actually using AI in their work? @ericsnowden shares some data we gathered by interviewing thousands of creatives. How do you use AI in *your* work?
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Rufus Deuchler retweeted
I played with Aleph 2 in Adobe Firefly. Thoughts: Everyone is adding AI models. Adobe is building the creative environment around them. GenFill, Precision Flow, Markup, Nano Banana 2, GPT Image 2, AI video editing models all in the same workflow. That's the real advantage.
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Rufus Deuchler retweeted
Concept-to-Vector just launched in #adobeillustrator. You can turn a sketch or low res image into clean, editable vector assets. During the beta stage, most of the comments asked whether this could all be done with Image Trace, so I wanted to break down where I see the difference between the two, and why you might choose this in your workflow. Image Trace is great when you have a great starting point, but if you want some extra help with rougher assets, then this is worth testing out.
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Concept to Vector in Adobe Illustrator: a new way to visualize your ideas faster.
The gap between a sketch and a finished piece has killed more ideas than I can count. Concept to Vector in @Adobe Illustrator reads the structure underneath your sketch, cleans the noise, and hands you back something that actually gets what you were going for.
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The Photoshop (beta) splash screen now features art created by a community member. The project was completed as a commission for the Adobe Creative Apprenticeship program. We’ll continue sourcing candidates for future versions of the splash screen later this year. Are you next? behance.net/resources/commis…
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Let me know what piques your interest in the April releases.
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Rufus Deuchler retweeted
Adobe for Creativity Claude 🤯 just dropped! Photoshop. Lightroom. Illustrator. Firefly. Premiere. Express. InDesign. Stock. Firefly Boards (my favorite). All inside Claude. No app switching. Just plain English. Here's an example how to connect it and use with Boards:
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Integration of Adobe tools in Claude lets you create or automate tasks like you’re talking to a friend. Pretty cool!
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Adobe for creativity Claude 🤝 Now, Claude users can power their content with more than 50 Creative Cloud tools. Simply describe the outcome you want and let the assistant orchestrate workflows behind the scenes: adobe.ly/4cTkJjF
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Rufus Deuchler retweeted
I would have loved these tools when I was younger! @velvetspectrum and I sat down to chat about how Rotate Object and Turntable have transformed our existing workflows and how much of the design community is pretty excited for features that make their lives easier.
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As a designer, I always wanted to see my logos on objects to get a quick sense of how they scale. That was time-consuming. With the new Firefly AI Assistant (beta), you can create mockups on the fly in a conversational way. You can try it out now.
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Rufus Deuchler retweeted
The creative world is shifting fast. Let's actually talk about it! June 4th, NYC or free online. event.adobe.com/adobe99u
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I just used Firefly GPT Image 2 to generate a mind-blowing 360° equirectangular world. The results are incredible. The model actually understands full spherical projection. Show me YOUR worlds. Drop your best 360 equirectangular AI creations below 👇 #360Panorama #Equirectangular
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And one more for the road. I miss my mountains ;-) x.com/rufusd/status/20469613…

One more 😅. Created with Firefly using GPT Image 2 and added soundtrack and effects with Express. #360Panorama #Equirectangular
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Here are the images I prompted. You can also put them in a 360° viewer.
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One more 😅. Created with Firefly using GPT Image 2 and added soundtrack and effects with Express. #360Panorama #Equirectangular
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