I have a written a letter of complaint to the head of operations at Newcastle and Adidas. It says…
Hi there,
I am writing to complain about Newcastle’s new home kit. I have been a toon fan since childhood and can honestly say I have never seen the club produce such a bad home shirt. I am disgusted by it to be honest. It offends my eyes.
And I am not alone. 99% of the reaction to the shirt on social media has been negative. We all hate it. It’s already been labelled the barcode kit and has other fans laughing at us. I can guarantee this will be the worst selling Newcastle kit of all time, well done guys.
The most disappointing thing is that Adidas is producing some lovely kits for other clubs. In fact, the Juventus shirt which obviously uses black and white stripes too, is a thing of beauty because it is clean, elegant and has style. Also… fan designs of our shirt that were put together in 5 minutes are significantly nicer than what you have produced.
It’s also embarrassing that we still have no shirt sponsor. If this changes before the season, then fans will have bought a different shirt to what the players wear. Therefore, they should be entitled to a refund.
Every kit is important to its club, but at Newcastle it means even more. The shirt represents everything to our fans and our identity. I strongly advise you to liaise with supporters before finalising next season’s kit design.
Good luck with the shirt sales 📉
Yours sincerely,
Ruby.