Joined January 2022
- Tweets 220
- Following 63
- Followers 344
- Likes 78
140 Photos and videos
Apr 8
Our CEO @Riya_78 spent 20 minutes with Saagar Mehta from Northlane last week. We covered seats becoming optional, why outcome-based pricing hasn't won, and how CFOs now guard gross margin at every deal.
Wish we'd done an hour. Full convo on YouTube 👇
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Apr 8
How the Rules of SaaS Pricing Are Being Rewritten, with Northlane: sequencehq.com/blog/how-the-…
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Apr 2
Last week we shipped Automations - our workflow engine for quote-to-revenue. We started with CPQ approvals contract intake.
Define your operational logic (approvals, reviews, collections), Sequence executes it. Human judgment surfaces in Watchtower with full context.
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Mar 3
Your billing system shouldn't limit your pricing strategy.
Legacy tools were built for vanilla SaaS. Modern contracts are hybrid pricing, usage-based, mid-cycle conversions, custom discounts.
Next Tuesday: our first Get Invoicing or Paid Trying session takes place.
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Feb 26
- Spotify Link: open.spotify.com/episode/6Dd…
- Apple Link: podcasts.apple.com/us/podcas…
- YouTube Link: youtu.be/4hhqYQrstlc?si=8PRi…
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Feb 18
Our CEO @Riya_78 hosted a CFO Icons roundtable last week on AI in finance. The shift: leaders are moving from "should we automate?" to "what can we trust to run autonomously?" Thanks to @FastGrowthIcons for the great room.
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Feb 17
Together with @getaleph we're building the AI-native finance stack.
Billing complexity is handled by Sequence, planning and forecasting powered by Aleph. Structured revenue data that's ready for variance analysis and board reporting
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Feb 17
Sequence Aleph: Modern Finance Stack for Billing and FP&A:
sequencehq.com/blog/sequence…
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Feb 9
The easiest sale: showing finance teams revenue they've been missing.
When companies upload contracts to model a Sequence migration, we catch unbilled overages, rounded-down prorates, missed tier thresholds.
Once you see the gaps, you can't unsee them.
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Feb 2
We hosted the Global CFO Playbook with @get_Sphere and @Abacum_ai last week.
The obvious stuff: multi-currency, cross-border payments, FX. What catches people off guard: pricing has to fundamentally change by market - Different SKUs, different competitive dynamics and so on
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Jan 27
Most fractional CFOs fail because they get buried in bookkeeping.
@johnniewalker speaks on the importance of building partnerships early with reliable accounting partners who handle the transactional work. It's not about doing less, but rather the right work.
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Jan 26
Sequence now integrates natively with @RilletHQ
Finance teams migrating off legacy ERPs and billing platforms want modern tools that actually work together. The AI-native CFO stack is forming, and partnerships like this are how it happens
sequencehq.com/blog/sequence…
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Ronan: "Jensen Huang’s famous quote says: 'If I knew how hard it would be I wouldn’t build the company.'”
@Riya_78 has built and sold her first company for $24M. She’s now doing it all again to build @SequenceHQ_. This is why:
“When you’re building something you’re so all in. It’s hard, in some ways it’s an irrational decision to be a founder. If you knew everything upfront it wouldn’t look so appealing upfront. However, there’s this incredible elixir, addictiveness to doing it. It’s so fun, you get to work with super-smart people, you’re working on tough problems. Everyday something unexpected is thrown at you. I love it.”
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Jan 16
From Engineering to the CFO Seat - @Johnnie Walker on building @rooledinc
Johnnie broke down what to look for when hiring in finance, what traits make a great CFO. and why teams should master purpose-built platforms rather than rolling their own tools.
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Jan 16
From Engineering to the CFO Seat: Johnnie Walker on Building Rooled: sequencehq.com/blog/from-eng…
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