1 for high-performing teams. We think saying IDK makes us seem incompetent, when it actually makes us more credible! A culture that supports vulnerability invites people to be clear when they don’t know; trust is built when confessions are met with problem-solving vs. criticism
False precision kills so many pitches.
When you don't know something - say you don't know.
When there are many different pricing approaches that you're considering (and you're uncertain which one will work), say that. Don't pick one and pitch that.
I'd rather have a founder say what they know, what they don't know, and what they expect to learn -- then have someone be prematurely declaritive...