I'm a startup jack-of-all-trades with a focus on Product for B2B SaaS. Co-founder at Vistaly (vistaly.com). Prev: LaunchNotes,Atlassian, StatusPage.

Joined February 2009
94 Photos and videos
Steve Klein retweeted
Too many product teams are stuck with high-level business outcomes that they cannot control. That's why I sat down with Steve Klein co-founder of Vistaly last month to do a live demo of how to overcome this and link KPI Trees to OSTsšŸ”—youtu.be/v2TxieA0tss Key takeaways šŸ‘‡
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Steve Klein retweeted
Mark your calendars for April 7–11, 2025!Ā šŸ“… Raleigh-Durham Startup Week is back andĀ bigger than ever, with 5 full days of sessions and events designed to connect and celebrate founders, startups, and the community. #rdsw2025 #yalltech
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Steve Klein retweeted
Every founder who raised in 2021: šŸ’€ (must watch)
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Steve Klein retweeted
9 Jan 2024
1/ Switch to @Pulley by end of Jan and we will discount our cost by the balance of your existing cap table contract so you don't have to double pay. Migrate with a few clicks and in less than a week. Why make the switch? What makes Pulley different?
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Seeing this thread all over the place and everyone has their hot take about whether it's good or bad... But my takeaway from this is that AI is accelerating the growing importance of brand and community. How defensible of a strategy is SEO when AI has made information a commodity, and entire sites worth of pages can be replicated relatively easily?
24 Nov 2023
We pulled off an SEO heist that stole 3.6M total traffic from a competitor. We got 489,509 traffic in October alone. Here's how we did it:
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Sam walking into Microsoft for his first day at work.
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This is the Succession-level drama we've been waiting for.
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Release the AGI, Sam. Burn it all down.
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Using corded headphones today at the coffee shop like a peasant 😭
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Stoked to be organizing RDU Startup Week again this year! I'm a bit biased but I think it's the #1 startup event in the triangle. Great speakers with talk tracks for everyone from founders down to the ICs in dev/designers/PM/marketing. See ya there!
Mark your calendars for April 9-12, 2024 . We'll be back with 4 days of workshops, investor meetings, connections, parties, and more! Peep that extra day - that’s right! We’re adding another day in Raleigh in 2024. #spreadtheword #rdsw2024 #yalltech
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Anyone else finding themselves telling Claude/ChatGPT "thank you" when it does a particularly good job?
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The single most impactful way for startups to increase their chance of making it to product-market fit is for everyone at the company to speak directly to customers more often.
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Steve Klein retweeted
Why do startups write announcements like these? We went back and forth on it. There are lots of reasons, most of them dumb. fly.io/blog/we-raised-a-bunc…
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One minute you’re cool, the next minute you’re ordering terracotta watering spikes, two bread loaf pans, and some rodent catching traps all at once on Amazon.
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One of the best things that community does for B2B SaaS: it increases the company's "surface area for serendipity". Customers meet each other and then share pro-tips about using your product, prospects learn more about how customers are using your product. Everyone benefits.
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Thanks @GrazReed (Product Ops at @cobalt_io ) for talking Product Ops with me. Inside: - signs your company is ready for Product Ops - how Product teams should communicate with the rest of the org - how sales/support can submit customer feedback so that it actually gets used
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I'm chatting with @aprildunford next week about how the best product marketers find a way to tie feature releases back to the company's overall positioning, and how you can do it too. Save your seat get the recording: lu.ma/april-dunford-ama
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Steve Klein retweeted
11 May 2023
Want to improve your community's onboarding? On May 18th, @stevenklein joins us to talk about how he crafted an elaborate onboarding workflow which has evidently improved member activation, engagement, and retention. Register here - lu.ma/member-onboarding We'll discuss šŸ‘‡
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