Seeing this thread all over the place and everyone has their hot take about whether it's good or bad...
But my takeaway from this is that AI is accelerating the growing importance of brand and community.
How defensible of a strategy is SEO when AI has made information a commodity, and entire sites worth of pages can be replicated relatively easily?
We pulled off an SEO heist that stole 3.6M total traffic from a competitor.
We got 489,509 traffic in October alone.
Here's how we did it: