Introducing Claude Fable 5: a Mythos-class model that we’ve made safe for general use. Its capabilities exceed those of any model we’ve ever made generally available.

It's not sexy to say, but most of AI transformation has nothing to do with AI. There are 10 steps in the sequence of making an internal process or external product AI-native. Only 1 step is AI, and ironically, the other 9 steps are the far harder part. Step 1: Identify the problem - find the manual process worth automating. turn your brain off autopilot & turn on your "suck meter". - funny enough, your company becomes more efficient just by mapping out your processes even if you don't introduce AI. Step 2: Understand the workflow - Map how people actually work today. grab an 8.5x11 piece of paper or @excalidraw and create a flow chart of the workflow from beginning to end. - Least sexy part, but generally where the people driving transformation (FDE, GTM engineer, etc) should spend the majority of their time. - Before you reimagine a process you have to become an expert in that process. Which means you either need to have the business context yourself or absorb it through osmosis (See what @DBredvick did at @vercel) Step 3: Collect the data - Gather sample inputs, documents, edge cases - Example: for my content machine ai workflow, I gathered past slack messages/notion transcripts to test automated ideation & I pulled past X/linkedin posts to build .md files of my content voice Step 4: Build the prototype [The AI Part] - Whether its engineer-led or SME-led the goal is to test your hypothesis that there's a better way of doing things for yourself as customer zero. Don't worry about code cleanliness, don't worry about scalability, just worry about proving there's a there there. Step 5: Test & iterate - Validate with real users and edge cases - Before you take the process from single player (only you using it) to multiplayer (many users), you want to beat it up with as many rounds of work & feedback edge cases as possible. Turning every process into a self-improving loop before scaling is key. Step 6: Integrate with systems - Point-in-time data is good for testing the workflow, but live data is necessary before going into production. - Example: for my content machine, i'm hooked up to notion/gmail/slack for content ideation & i'm hooked up to X & Linkedin to post content once it's ready to go. Step 7: Roll out & train - Whether the new process lives on a live link, on GitHub or an internal library, next step is hand-holding your peers/users through the onboarding process of your new workflow/product. Step 8: Drive adoption - It's actually pretty simple (just not easy). Introduce a new workflow that saves someone a lot of time and integrates with their already existing behavior so they don't have to deal with re-education. - Embed the workflow in your culture where adoption is tracked, ideas & feedback are celebrated, and new/creative use cases become social currency in your business. Step 9: Empower contribution - Treat your new process like an opensource project. Allow users to become contributors. Whether they are literally pushing code or are simply empowered to add ideas/feedback to a kanban board that gets serviced by engineers, make everyone feel like a builder. Step 10: Measure & capture value - Everyone is ROI obsessed atm. If you're in the experimental phase of AI adoption in your company, fuck ROI. The goal is to empower people to throw a lot of shit at the wall & see what's worth focusing on. You don't need to be scientific during this process. Intuition is more than enough in gauging what's working vs. not working. - If you're in the scale-up phase of AI in your business, and you need to realize hard ROI, you need to reskill employees attached to this process, undershoot your approved hiring roadmap, or measurably increase ACV/conversion rate/sales cycle speed.

if you're not all in on: -social media -AI -building an owned audience you're not gonna make it.

Many founders think they have to be content creators to build a personal brand. A content creator builds an audience to sell things like sponsorships and ads. Maybe even a course. A founder with a personal brand builds trust with a small group of people who will eventually become clients, partners, or hires. The jobs and metrics aren't the same. Neither is the content. Content creators need reach. Every post HAS to perform. Each week needs a larger number than the last. Founders need recognition within a narrow audience more than anything. Being the known expert to 500 specific people is all they need. This is where founders get stuck. They copy the tactics of creators they admire. Start chasing engagement. They stress (or obsess) over hooks and follower counts. All while trying to please the algorithm. None of that is the job. You should be showing the market what you know, who you work with, and how you think. Over and over again. For the right people. If your content comes directly from the work you already do, that's different than trying to “be a creator.” Building that credibility in public is how the right people find you and know you're the right person to help them.

I need a GitHub too! Is it like that or nah?