Was planning to try Fable this weekend.

"You should not invent things. Find the gap." That's what @themkmaker told us, me and everyone in the meetup, when I met him at a @RoachMafiaGroup meetup (thanks @ayushtweetshere). He noticed people complaining about Typeform's pricing and built an alternative that now does $18K MRR. When we analyzed 129 @starter_story founder interviews with Fable, this exact strategy appeared 17 times, more than any other. There's a reason it's Playbook #1.

This guy is a perfect example of “do what you love and the everything else will follow”

Fed this data from Bing Webmaster Tool to Claude and it mapped our AI citations cleanly. It's 30 days data. Seems like we are doing fine with commercial intent keywords but need to up the game for compare/buy/transactional keywords.

More people bookmarked it than people who liked it. And we all know what happens with bookmarks. I have a Claude skill that does the following: - Connects with Ahrefs and GSC to fetch pages which are ranking on page 2 and above on Google - Makes a list of them and keep them in a json file - Finds which pages to target first based on the keyword difficulty, Traffic volume,ICP match and buying intent - You just run that skill every day to find the page to work on. It asks you to provide relevant images, Youtube video, stats etc. - Ships the page, keeps a record and schedule a Claude scheduler to check for the page after 6 weeks for improvement. - It also makes the changes based on certain scenarios like if you are having keyword cannibalization then instead of changing content blindly it tries to add link to the main page for eg. - It also doesn't blindly attribute the changes as the win when the scheduler runs. Instead it gives weightage for criteria if Google has any changes during the period, overall website got lots of traffic changes etc. Should I make this skill public? Naah, Just copy this and ask your Claude to make a skill based on these criteria.

Instead of pumping more pages with AI, just do the following this week: - Go to your Google search console. - Filter by position 10 and more (basically pages which are not ranking on page 1). - Get those pages and find ones which have low keyword difficulty. - Improve the content in them, add Youtube video, relevant images, stats etc. - Watch them ranking on page 1 With AI everyone is looking to produce more content. Pause for a moment and try to improve the ones Google already think are good enough. Tried it on some pages and results are amazing. One of the page has this amazing result.

Is this AI generated? 😳

This looks amazing! Anyone here tried it yet?

Apart from the technical details people mentioned in the comments, I think the AI created cold outreach has killed this. People now assume it is low effort AI generated even when it is not. I have myself stopped entertaining any cold emails these days even if it lands in my inbox

Just saw Youform got mentioned by Zapier in their blog for "Best survey apps". Made my day!

"SEO is dead"

$30M to spam people nonstop

Imagine the compensation 💀

Didn't know this movie was popular outside India

We just killed our free trial and it was net-positive. We had a free trial in Youform where everyone got a chance to try Pro for two days. We ran it for over six months. My hunch was that it was pretty much ineffective. Last month we stopped the free trial and checked the numbers. The number of users who started the free trial and actually converted was almost 0. Effectively, we got fewer new subscribers after removing it, but the drop matched almost exactly the number who were converting from trial to paid anyway. The difference was negligible. I ran the numbers through Claude and even it called this "one of the cleaner natural experiments in SaaS data." The gross signups tell the full story (in the screenshot). This goes against typical SaaS advice about free trials. I think in our case it didn't make sense because we already provide ~90% of features for free, and the paid plan is just $29/month which is cheapest in the market for the value it provides. So whoever needs more than that is already pretty sure about it and doesn't need a trial to be convinced. This helped us in two ways: Better metrics: no more inflated trial sign-ups masking actual conversion. Fewer support tickets: especially from people who forgot to cancel during the trial and wanted a refund. We still allow trials, but only on request. Next, we're implementing a retargeting flow: whenever a free user tries to access a paid feature and hits the paywall, if they don't convert, we send emails specific to that feature — the benefit, a how-to guide, etc. This will be a fun experiment because we get average 250 new signups per day while the free-to-paid conversion is around 1.5%. Hopefully that will increase the conversion rate.

Nothing beats this Vietnamese iced coffee for fighting off the urge to take nap in this long summer afternoon.

Launched a new Business plan on Youform. Haven't promoted it yet, was planning to send an email update next week. Today someone already purchased it. 3x higher than our usual pro plan, sold with zero push :)

Is it because of AI that such ideas are easier to execute these days? I think earlier it used to get ignored for saving the dev time. I have seen myself executing such ideas because now it's just few prompts away.

SEO sometimes takes so much time but once it works, it's basically free traffic. I made this free tool around our ICP last year this time and forgot about it. For months it used to get below 100 visitors per month. Around January, we added some content Youtube video about the tool and embedded it on the page. Again, a very low effort work. For the last couple of months it has started ranking and bringing 3000 new visitors per month on autopilot.

It's always useful to know which of your SEO pages are driving traffic. But attribution is hard. We have started doing it 2-ways: Ask users how they discovered us: keep it simple text, no checkboxes. This gives us interesting answers. It's the "source" column in the screenshot Auto-attribute: Record the landing page and the referrer. These are giving us so many interesting insights. See how the 2nd user in the screenshot discovered us from Gemini, then searched on DuckDuckGo. The 3rd one is also interesting. User said they found on Google but now we actually know they were looking for a quiz builder which is one of our newest landing page that started working great. Any other interesting ways you know about for attribution? Would love to know.