In April 2024, Three Five Two joined forces with ModOp, a full-service agency focusing on accelerating growth through data, human creativity AI. Learn more ab
Exciting announcement: We’ve joined forces with @Mod_Op_! This partnership means vastly expanded resources and deeper expertise for our clients. Learn more: tinyurl.com/54cdhbv6
This Thursday come Jingle & Mingle with ATL's product and innovation community at By Weight & Measure! Wear your favorite holiday sweater and enjoy drinks, appetizers and tunes from DJ Matt Silliman. Save your spot - eventbrite.com/e/off-the-rec…
This Thursday meet up with Atlanta's Product & Innovation Community for a festive happy hour at By Weight & Measure! Enjoy drinks and appetizers from 5:30 to 8:30. RSVP on Eventbrite and invite your friends and colleagues - eventbrite.com/e/off-the-rec…
The experiences shared and memories created at our magical #companyretreat in Denver this past week are a true testament to our core values. Everything starts with inspired people. Teams do it best. ❤️⛰️
Pack your bags Three Five Two, you're going to Denver! We've waited over two years to bring the entire Three Five Two family together from all three offices and we cannot wait to see you all tomorrow. #352retreat
How do you use an innovation portfolio as part of your growth strategy? At the latest Off The Record event, Scott Sanchez of Deluxe shared his thoughts with us. Watch the full event on our blog.
On Thursday May 19, we're relaunching Off the Record! Join us for happy hour at our new space in WeWork at CODA from 5-8 pm. We'll have drinks, food and tunes provided by DJ Dave Sewell. RSVP to be entered to win a pair of Braves tickets!
eventbrite.com/e/unmute-atl-…
To more effectively solve problems for a group of customers or users, think about the problem from their perspective. Point of View (POV) Statements help researchers, product owners and marketers develop succinct, actionable problem definitions. miro.com/miroverse/point-of-…
What is a Go-To-Market Strategy?
A go-to-market strategy is not about brand marketing or 12-month omnichannel campaigns. A go-to-market strategy is your fastest path to product-market fit. It’s about how quickly you can capture revenue from your target audience.
Learn a framework to navigate the uncertainty of tough decisions and ambitious projects. Develop a process to create meaningful goals, align your team around a Learning Agenda, and prioritize the most impactful work to start on first.
threefivetwo.com/blog/decisi…
Having the discipline to experiment, learn and pivot quickly gives you an enormous advantage over your competitors.
Create processes for gathering customer feedback.
Share your customer research with your product and marketing teams.
#Innovate or get left behind.
"Test and test and test and fail. That's how you ultimately find out what does work. But it has to be true to who you are as a company."
Check out our convo with Mike Todasco, Senior Director of Innovation at PayPal: youtube.com/watch?v=EWHqcNri…
The old way:
- De-risk with extensive planning
- Decisions based on experience
- Build the best product first
- Best practices
The new way:
- De-risk with rapid learning
- Decisions based on customer feedback
- Build the minimum viable product first
- Iterative processes
Two capabilities Financial Service companies can’t afford to ignore. We go deep on the importance of customer-centric culture and building autonomous product teams. Read it here - threefivetwo.com/blog/two-ca…#finance#innovation#strategy
Starting the year with major questions about your next big initiative? Learn the five-step framework that Three Five Two’s Managing Director uses to guide enterprise stakeholders through their most challenging decisions. threefivetwo.com/blog/decisi…#planning#strategy