Design & product strategy โ• Building a product design studio @staffdigitalco โ• Infrequent newsletter: tinystride.beehiiv.com/

Joined November 2010
617 Photos and videos
our agents could be moodier
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Long @figma
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Neil Renicker retweeted

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James is one of the sharpest product thinkers I know - Remy will be one to watch.
27 Aug 2025
๐ˆ ๐š๐ฆ ๐ฌ๐ญ๐š๐ซ๐ญ๐ข๐ง๐  ๐š ๐ง๐ž๐ฐ ๐œ๐จ๐ฆ๐ฉ๐š๐ง๐ฒ ๐ญ๐จ ๐›๐ฎ๐ข๐ฅ๐ ๐š๐ฎ๐ญ๐จ๐ง๐จ๐ฆ๐จ๐ฎ๐ฌ ๐€๐ˆ ๐ฉ๐ซ๐จ๐๐ฎ๐œ๐ญ ๐ญ๐ž๐š๐ฆ๐ฌ, ๐ฌ๐ญ๐š๐ซ๐ญ๐ข๐ง๐  ๐ฐ๐ข๐ญ๐ก ๐ฉ๐ซ๐จ๐๐ฎ๐œ๐ญ ๐๐ž๐ฌ๐ข๐ ๐ง ๐š๐ ๐ž๐ง๐ญ๐ฌ. While we are still stealth-ish, I am actively looking for collaborators :) (1/6)
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it makes you feel so alive to write with no AI, brain to fingers, just you and God, fighting like hell to turn a feeling into words
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Thanks Framer! Now I can feed my family! Fun to see this roll in recently from a referral link in a blog post I wrote 2 years ago. Actually, I think it might be my first dollar of internet money, and it does indeed hit different than the salary / invoice
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Frankfurt am Main, Germany
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Alright. Let's see what all the fuss is about.
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Once a month or so, itโ€™s good to try to send an email that scares you a little bit when you hit send. An โ€œitโ€™s probably nothingโ€ email with a tiny little chance of changing everything.
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Barbell strategy for high-signal communication with busy people (email, Slack, docs and briefs): be very terse/short or very detailed/long. Avoiding the middle: too short to get signal, too long to be scannable and decisive.
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#Config2025 FOMO begins NOW. Watching from the studio today, and vowing to make it next year. If youโ€™re in person, please enjoy it for me!
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Quote from a founder, first design presentation, Day 3 on the job: "Wow, you're already changing our lives" Sometimes I really really love my "job"
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"most agencies are actually in the hospitality business โ€” they just donโ€™t realize it yet" very good frame shift
Last week, we flew our team out to Cancun for 8020's annual team onsite ๐Ÿ‡ฒ๐Ÿ‡ฝ After we acquired the company back in December, Joanie (our COO) and I decided to sit down and take a long look at figuring out what we wanted 8020 to be becoming. How did we want it to operate? How did we want clients to feel working with us? What mattered the most about the service we offered? How did we want to be perceived? And the idea we kept coming back to in our planning was: "How can we make the client experience feel akin to staying in a 5-star luxury hotel, where everything you need is catered to?โ€ I often tell my agency friends that I think most agencies are actually in the hospitality business โ€” they just donโ€™t realize it yet. And I am obsessed with hospitality โ€” restaurants, hotels, airlines, theme parks, anything. From Horst Schulze's book on how he ran the Ritz-Carlton to Lee Cockerell's 39 rules for delivering sensational customer service, Iโ€™ve been reading hospitality books since I was 17 because I knew that great service was a catalyst for a resilient business. It moves the needle for me more than just about anything else, because I think in a way, great service is just another form of predicting someone's needs โ€” trying to understand their experience and showing them, in the subtlest ways possible, that "I'm here to help." To help our team understand this and figure out how we could bring it into our business, we flew everyone to a 5-star resort for the week. Reading about hospitality is one thing. Experiencing it โ€” where just about everything you need is taken care of before you even think to ask โ€” is another. Thatโ€™s what weโ€™re aiming to recreate for our clients and what I wanted our team to takeaway. Not just beautiful, performant, scalable Webflow projects โ€” but ones that are delivered with care, precision, and that same 5-star feeling. The takeaway landed โ€” the team got it. And now weโ€™re fired up to build again โ€” sharper, more aligned, and more customer-obsessed than ever โšก๏ธ
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Bring back business names with gravitas. I love this.
8 Apr 2025
Today, Iโ€™m excited to launch the Advanced Manufacturing Company of America. We've raised $76M in initial funding from Caffeinated Capital, Founders Fund, Lux Capital, a16z, and others. The best time to build this business is right now, but the real work began decades ago.
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Brand designers pull up!
26 Mar 2025
FOR IMMEDIATE RELEASE I'm hiring a Brand Designer to work with me. The role is part-time, long-term, and I promise it will be a ton of fun. The details are below. To apply, send me an email with a link to your portfolio and the subject: "brand designer"
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Saturday night SketchUpโ€™ing. A couple years ago we remodeled our kitchen and moved a door to the other side of the house. Now itโ€™s time to build out an exterior entertaining space to match. Weโ€™re designing an improved deck layout, a shaded pergola, and a privacy screen. Using SketchUp is a blast. Always takes me a bit to get my sea legs as an amateur user. But once I do, itโ€™s easy to get lost, get in flow, and build out tidy little worlds. What a treat!
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As a designer you are sleeping on Figma Slides. Terrific
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Threading the needle. Patience, precision, and sheer will.
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