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SharpEnd @wearesharpend

SharpEnd is a pioneering connected consumer agency, delivering engaging new platforms in the real world across global fashion, beauty, drinks and CPG brands.

Joined November 2014
  • Tweets 147
  • Following 11
  • Followers 321
9 Photos and videos
SharpEnd retweeted
The Drum
@TheDrum
20 Oct 2020
Is it time for brands to get connected? Why smart packaging is having a moment dlvr.it/Rjy9K8
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SharpEnd retweeted
MarTech Series@MarTechSeries
19 Oct 2020
Yeo Valley Organic Launches ‘Always on’ Connected Packaging Across Product Portfolio ow.ly/WjXu30rfF87 @wearesharpend #Martech #Tech #Technology #Marketing #B2B #Sales
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SharpEnd retweeted
Mobile Marketing@MMMagTweets
15 Oct 2020
Dairy company @yeovalley launches connected packaging across Organic range with the help of @wearesharpend mobilemarketingmagazine.com/…
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SharpEnd retweeted
FAB News@fabnewslive
15 Oct 2020
.@yeovalley #Organic launches ‘always on’ #connected #packaging across product portfolio fabnews.live/yeo-valley-orga… @wearesharpend #ConnectedPackaging
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SharpEnd retweeted
The Drum
@TheDrum
13 Oct 2020
Find out why we are opening up a brand new event space in London 👇 fal.cn/3aTE5

We built a three-storey live events space during lockdown – here’s why

thedrum.com
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SharpEnd retweeted
Christopher Baird@chrisdbaird
14 Oct 2020
Some really exciting stuff coming from @TheDrum, @wearesharpend and @CapgeminiInvent - watch this space. #inventiveshopping thedrum.com/opinion/2020/10/…

We built a three-storey live events space during lockdown – here’s why

thedrum.com
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The team is proud to be working with @thedrum and @Capgemini on an exciting new collaboration. Check out this video c/o @TheDrumChief to find out more: bit.ly/3iWugs3 #innovation #technology #connected #IoT
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Great piece from @Refinery29UK c/o @elizagracehuber trying out the new @LEVIS & Ganni rental scheme which uses NFC technology so #GANNIGirls can tap the back patch with their phones to unlock the history of each piece & discover who previously rented it. #connected #tech #fashion
Refinery29 UK@Refinery29UK
30 Sep 2020
I Tried Out The Ganni x Levi’s Rental Scheme. Here Are My Thoughts. r29.co/3ijeGX4
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ICYMI - The team is very proud to have partnered with @LEVIS & Ganni to incorporate Near Field Communication technology into their products. Customers can tap their smartphones against the back patch found on the garment. See more here c/o @voguemagazine: vogue.com/article/ganni-levi…

“Worn by Many but Owned by None”: Ganni and Levi’s Launch a Rental Denim Collaboration

To kick-off Copenhagen Fashion Week, the two brands are coming together to promote the circular economy with a new upcycled concept.

vogue.com
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SharpEnd retweeted
Mobile Marketing@MMMagTweets
13 Aug 2020
Jean brand @Levis collaborates with Ganni and @wearesharpend on denim rental service mobilemarketingmagazine.com/…
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SharpEnd retweeted
Packaging Europe@PackagingEurope
4 Aug 2020
This summer, Lyft and @wearesharpend have collaborated on a connected consumer experience campaign that uses Near Field Communication (NFC) identification chips for mobile consumer engagement Full story: packagingeurope.com/lyft-lau…
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SharpEnd retweeted
Econsultancy@Econsultancy
30 Oct 2019
A day in the life of… IoT specialist Cameron Worth, CEO & founder of @wearesharpend bit.ly/34fUwXk
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SharpEnd retweeted
Packaging Europe@PackagingEurope
30 Sep 2019
"You might not think it, but the most important piece of tech to watch is still the mobile phone..." Cameron Worth, CEO and founder of @wearesharpend answers our rapid-fire questions. #IoT #connectedpackaging packagingeurope.com/the-rapi…

The Rapid Interview with SharpEnd

Cameron Worth, CEO and founder of SharpEnd - The Agency of Things™ answers our rapid-fire questions.

packagingeurope.com
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SharpEnd retweeted
Mobile Marketing@MMMagTweets
1 Aug 2019
Wine brand @BoenWines links up with @wearesharpend and Guala to launch NFC-enabled bottles mobilemarketingmagazine.com/…
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SharpEnd retweeted
Prolific London@ProlificLondon
2 Aug 2019
We'll drink to that... @wearesharpend @GualaClosuresuk @BoenWines prolificlondon.co.uk/marketi…
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SharpEnd retweeted
Marketing Comm News@marcommnews
2 Aug 2019
.@BoenWines Teams with @GualaClosuresuk and @wearesharpend to Launch First #NFC-Enabled #Wine Bottles in US marcommnews.com/wine-brand-b… @CopperCaneWines #alcohol #beverage #marketing #digital #mobile #IoT #technology #TapOurCap
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SharpEnd retweeted
FAB News@fabnewslive
2 Aug 2019
.@BoenWines Teams with @GualaClosuresuk and @wearesharpend to Launch First #NFC-Enabled #Wine Bottles in US fabnews.live/wine-brand-boen… @CopperCaneWines #alcohol #beverage #marketing #digital #mobile #IoT #technology #TapOurCap
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SharpEnd retweeted
Lovely Mobile News@Lovely_Mobile
2 Aug 2019
.@BoenWines Teams with @GualaClosuresuk and @wearesharpend to Launch First #NFC-Enabled #Wine Bottles in US lovelymobile.news/wine-brand… @CopperCaneWines #alcohol #beverage #marketing #digital #mobile #IoT #technology #TapOurCap
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SharpEnd retweeted
Digital Labels & Packaging@DigitalLPack
5 Aug 2019
NEWS: @BoenWines, @GualaClosuresSA and @wearesharpend partner for first NFC-enabled wine bottles in the US. dlpmag.com/news/28627/boen-l… #packaging #smart #NFC

Böen launches first NFC-enabled wine bottles in the US

Californian wine brand Böen, part of Copper Cane Wines & Provisions, has added near-field communication (NFC) technology to its packaging in an effort to provide extended content to consumers via a...

dlpmag.com
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SharpEnd retweeted
Jenny Eagle@jeagle10
7 Aug 2019
.@BoenWines transports consumers to its vineyard in #California with NFC-enabled wine bottles @wearesharpend tinyurl.com/y2vpvv2v
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