45 Photos and videos
Will Hanschell ✏️ retweeted
17 Feb 2023
Brand is spending 2.2M on ad spend per month.
How much creative does it take at that scale?
170 new creatives a week.
That's 680 new creatives a month. Creative is key for scale.
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Will Hanschell ✏️ retweeted
17 Nov 2022
Starting today, my home is now on Airbnb (yes, this is my actual home and I’ll be there when guests are here)
airbnb.com/beyondtheairbed
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Will Hanschell ✏️ retweeted
17 Nov 2022
New episode alert 🚨 ft. Jesse Pujji @jspujji
He goes off! We talk about:
- his experiences as a young entrepreneur
- what he's learned through coaching
- how prioritization is the key to impact
- how to find your zone of genius.
This is epic! 👇
shorturl.at/cLO58
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Will Hanschell ✏️ retweeted
17 Nov 2022
Ad breakdown #12
Been a while, but thought BFCM was the perfect time.
Let's break this down 🚀
Peep the ad with sound on Foreplay👇
app.foreplay.co/share/ads/4h…
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Will Hanschell ✏️ retweeted
8 Nov 2022
1. Where should I turn if I want to learn about paid media?!?
A friend who has been out of the game a bit just asked me this.
I put together a list of resources for him that I thought was very handy so I wanted to share.
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Will Hanschell ✏️ retweeted
1 Sep 2022
I asked my team to give me a "formula" to answer the question.
"How much creative should you test?" across the board (inclusive of any brand/ad account)
Answering was harder than most thought.
How would you answer?
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Will Hanschell ✏️ retweeted
20 May 2022
Obviously we have social media algorithms that we leverage to show our product to likely buyers..
What I’m taking about specifically are things like @copy_ai and @trypencil
Ai that are innovating on the creative side of marketing
Human input -> Ai Output
👇
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19 May 2022
Daily #dalle from the team at @trypencil showing AI-generated #ecommerce photography examples for some of the brands we love @snifnyc
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18 May 2022
The man @FelixRossknecht!
18 May 2022
Episode 2 of Add Creative is here. Featuring the amazing @FelixRossknecht and he gives us a lot to think about, for example 👇
lnkd.in/gPs3NR8c
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18 May 2022
Daily #dalle from the team at @trypencil showing AI-generated #ecommerce photography examples for some of the brands we love @getmaude
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13 May 2022
Daily #dalle from the team at
@trypencil showing AI-generated #ecommerce photography examples for some of the brands we love @omsom
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12 May 2022
Daily #dalle from the team at @trypencil showing AI-generated #ecommerce photography examples for some of the brands we love @BlackWolfNation
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11 May 2022
Daily #dalle from the team at @trypencil showing AI-generated #ecommerce photography examples for some of the brands we love
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10 May 2022
Shout out to @crmohseni for dropping the first episode of Add Creative with the legend that is @carlinerrob 💪 open.spotify.com/show/385DHp…
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10 May 2022
Goal here is to see if #dalle can be valuable for ecommerce brands looking to quickly build up image libraries for creative testing while preserving their unique brand identity
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10 May 2022
"high quality flat lay photo of an expensive tub of moisturizing cream on a brown table surrounded by palm leaves with sunlight streaming through the window"
"high quality flat lay photo of an ice cream cone on a brightly colored table surrounded by fruit and chocolate"
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