Founding Editor, Fast Company; Author, Simply Brilliant; blogger, HBR

Joined January 2009
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For business leaders everywhere, the defining test of our time is performing while transforming—meeting the intense demands of today, even as you prepare for a radically different tomorrow. My manifesto shows how to meet that test. porchlightbooks.com/blog/cha…
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This is an absolutely fantastic discussion of an amazing Bruce release. My only beef is that you did not single out Lonely Town from “Twilight Hours,” which is one of the most gorgeous things I have heard in a long time! Bruce should do a residency at Radio City with an orchestra
29 Jun 2025
New episode of Rolling Stone Music Now! Join me and @greeneandy for a deep dive into Bruce Springsteen’s ‘Tracks II: The Lost Albums’ (link in reply)
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Bill Taylor retweeted
What's the deal with Jonathan Kraft not being present today? bit.ly/47rfnHD

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American exceptionalism..
As I reported on @ESPN1000 just now… the shooting at Guaranteed Rate Field during a #WhiteSox game was indeed an accidental discharge by one of the women “grazed” by the bullet. She reportedly snuck the gun in past metal detectors hiding it in the folds of her belly fat.
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This pretty much sums up what’s wrong with America…
I am watching the LLWS regionals at a bar and I —
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I am pretty sure this is Dante’s eighth Circle of Hell!
12 Jul 2023
This looks cool! Fenway Park is how home to a dozen pickleball courts. They are spread out across the outfield, and will host professional and amateur pickleball tournaments and offer courts for rent. on.wcvb.com/3rm1qLz
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Reading this tweet in Norway, well said…
30 Jun 2023
The news is always like: "America has banned wheelchair ramps because they weren't in the Bible. Finland has made ice cream free."
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“He’s somebody of rare talent and all that.” —Bob Dylan on Gordon Lightfoot (RIP)
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I second that emotion!
For a lavishly illustrated, beautifully written history of one of our national treasures, @springsteen, by @ADeCurtis, one of our great rock critics (and my former professor in @PennEnglish), run to get “Bruce Springsteen.”@SpringNuts_ @williamctaylor #SpringsteenTour2023
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I was pleased to write a short essay for my friends at @WSB_Speakers about three leadership strategies to unleash positive energy in trying times. You can read it here...wsb.com/blog/positive-energy…
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Thanks for sharing, friends!
"The short-term urgency of performing should never overwhelm the strategic importance of transforming." Read more from @williamctaylor 's #ChangeThis manifesto, "Performing While Transforming": bit.ly/3ok8Fzk
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Would you buy a car from this man?
11 Dec 2022
My pronouns are Prosecute/Fauci
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“The future is rarely shaped by people who don’t believe in the future. It is created by highly motivated people, by enthusiasts, by men and women who wants something very much and believe very much.” Read my latest newsletter here… williamctaylor.com/latest-ne…
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I’m tired—exhausted, really. The last few years have demanded so much of us as leaders, colleagues, family members, and citizens. Here’s my advice on how to summon new bursts of energy and inspiration in your organization and within yourself. williamctaylor.com/latest-ne…
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“We are living in a new world. Customers no longer accept on ‘okay’ job. It’s exceptional or nothing. Impress me, surprise me, do something I will remember — that’s what customers want.” My latest on strategy for .@HarvardBiz hbr.org/2022/11/your-competi…
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My new article for .@HarvardBiz is one of the site's most popular: The ultimate test of your strategy is not how well you stack up against what your rivals are doing, but whether you live up to what your customers believe you can and should be doing. hbr.org/2022/11/your-competi…
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“Customers no longer accept on ‘okay’ job. It’s exceptional or nothing. Impress me, surprise me, do something I will remember — that’s what customers want. That’s what organizations have to deliver.” My latest for .@HarvardBiz hbr.org/2022/11/your-competi…