The strategy and technology behind campaign and advocacy advertising change every election cycle. Our expert speakers on this panel will help you understand how winning campaigns use digital advertising and what mistakes to avoid. Speakers: ➡️ @megbuttle: President, Data, Digital & Design at Earnscliffe Strategies ➡️ @DennisJMatthews: President of Creative Currency and Former Advertising Manager for Stephen Harper ➡️ @theharneetsingh: Digital Strategist for over 100 political campaigns across Canada and Managing Principal, EOK Consults. ➡️ @wilsnat: CEO at Point Blank and Strategist for Labour & Progressive Campaigns Come see this and many more exclusive panels at the intersection of campaigns and technology at Next Campaign Summit 2026. Tickets are selling fast! 📅 January 15, 2026 📍 The Carlu, Toronto

🎤 Speaker Spotlight: Nat Wilson Nat Wilson is an award-winning political campaigner, known for her sharp, data-driven strategies and her work powering some of the most influential labour and progressive campaigns in Canada. As CEO of @pointblankCA, @wilsnat has led major national efforts including the Air Canada Flight Attendant strike (Unfair Canada), the Ontario NDP’s 2025 campaign, Olivia Chow’s mayoral victory, and the Alberta NDP’s record-breaking digital fundraising. She’s also a Higher Ground Labs fellow, and previously served as Senior Advisor to Warren Democrats. We’re excited to welcome Nat to #NextCampaign Summit 2026 as she shares lessons on progressive mobilization and building campaigns that break through. 📅 January 15, 2026 📍 The Carlu, Toronto #cdnpoli

Sadly, this government took only hours to side with Air Canada and AC shareholders. Undermining 10,000 workers trying stop their employer' longstanding wage theft. Shame. #cdnpoli #MarkCarney

Air Canada flight attendants are on strike—whether the government respects their rights or not. DO NOT cross a picket line, even if flights resume. No one should be forced to work for free. #unfaircanada

Just came out of an emergency meeting of Canada's Unions. They unanimously supported the decision of the flight attendants to defy the government's order. They'll raise money for the legal fight and mobilize their members to support flight attendants. The gov made a big mistake.

I’m told by the union representing Air Canada flight attendants that they intend to defy the back to work order.

The federal government’s message today to big federal employers: don’t worry about having to bargain. We got you. My message to those employers and the federal government: we will always and I mean always defend the right to strike and to fair and free collective bargaining. 1/

Vote “TBA” to defeat an NDP incumbent to stop Conservatives 20 points back. Strategic voting is deeply unserious.

The biggest loser of the night is everyone who pushed strategic voting. Didn’t hurt Ford at all, infact in some races strategic voting helped him.

Maternity leave.

An early election means dissolving the legislature. It means getting NOTHING done. In a crisis. This is another selfish diversion and power grab that does nothing to actually help people in Ontario. You already have the job @fordnation. Get back to work.

Our friends, neighbours, & family members quite literally might not survive another term of Doug Ford’s “leadership.” When he’s pandering for your vote in his folksy hat, remember: people’s lives are on the line. #ONPoli cbc.ca/news/canada/ottawa/ki…

The Ford High trailer is here! But Doug Ford is trying to take public education off the air. Save our students at FordHigh.ca

Ontario teachers’ union launches satirical ad campaign on ‘crisis’ in education under Doug Ford theglobeandmail.com/canada/a…

Ontario’s public high school teachers’ union has launched a new ad campaign, saying the education system is “at a breaking point” and calling on the provincial government to provide more funding. trib.al/4OFDDiL

And it begins - Ford High has launched 🎥🍿 #OSSTF President @karenosstf, @PSSPToronto President Solange Scott and @pointblankCA CEO Natasha Wilson kicked off the press conference to launch your new least favourite show - featuring youth whose future is being underfunded by Doug Ford. Learn more & take action at fordhigh.ca #FordHigh

For those still thinking we should just take a breath. Stop now. We are facing an existential threat. We MUST come together as a nation to fight for our country, Cdn workers and the economy. Stop the political games and get serious about what is in front of us. #cdnpoli

Introducing Point Blank’s 2024 holiday gift… CARDS AGAINST CONSERVATIVES. Friends of Point Blank can expect a physical copy in the mail soon. Want to play the game right now? Download your free pdf copy here: pointblankcreative.ca/CAC