Storytelling is your superpower🚀
This is one of the biggest things I’ve used over the years to build a solid brand on the internet.
If you’re stuck on what to share online, here are a few things you can talk about:
✨ Your origin story: Where you started, where you are now, and what changed along the way. These are the posts that make people follow you.
✨ A mistake you made in your career and what it taught you. People remember lessons more than wins.
✨ A concept in your industry broken down simply.
✨ How you got your first job, client, internship, or promotion.
✨ A tool, resource, or book that changed how you work. Bonus points if you explain exactly how you use it.
✨ Behind the scenes of a recent project, or what you’re currently learning/building.
✨ Best practices in your industry. Helpful, thoughtful, and respectful.
✨ Opportunities, programs, events, or resources that could help your community.
You don’t need to become a completely different person to create content. You just need to start documenting what you already know.