I started in this business 18 years ago, at age 14. I didn’t make enough money to support myself until I was 24. I never did it for the money. I did it because I love this game with every fiber of my being. 🧵 1/6

A new class-action lawsuit has been filed in California against the NCAA, power leagues and College Sports Commission, claiming the new NIL clearinghouse violates state statutes and federal laws and is a “conspiracy” to suppress athletes’ NIL earnings bit.ly/4xeb6oR

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At the @WEAVE NIL Summit last week, we held a financial literacy workshop, teaching our clients about taxes, investing, compound interest, 401k’s & IRA’s… we have clients who saved & invested enough NIL money to retire at 55 without a worry. With 4 years of NIL earnings and sound financial advice, some of our clients (who won’t make the NBA) will be able to pass down millions to their children, breaking generational cycles of poverty. @WSJ where is the article about that? I have dozen’s of athletes who would love to be interviewed. Or will that not get enough clicks (or serve the NCAA’s lobbying efforts) ?

I bet if a restriction on betting were collectively bargained, that courts wouldn't interfere. You don't see Charlie Baker begging for a collective bargaining agreement. Instead, he's back to begging Congress.

We can all agree the Sorsby/Texas Tech situation is an unfortunate byproduct of an imperfect system. What we don't agree on is how to fix it. Even if Congress passes NCAA legislation, it will only be a temporary band-aid. More lawsuits will follow. New loopholes will emerge. The boundaries will continue to be pushed. The reality is that major college football and basketball are professional sports. The athletes generating billions in revenue should be recognized as employees and afforded the rights that come with that status. Every major professional league—the NBA, NFL, MLB, NHL, MLS, and WNBA—operates through collective bargaining between the league and its players' union. Together, they establish the rules, regulations, enforcement mechanisms, and dispute-resolution processes that govern the sport. When circumstances change, they return to the bargaining table and adapt. Until college athletes have those same rights, the litigation will continue and the system will remain unstable. Congressional intervention may delay the reckoning, but it won't prevent it. Employment status, unionization, and collective bargaining aren't radical ideas, they're the inevitable destination. The sooner we start building that framework together, the sooner we can create a sustainable system for everyone involved.

Insanity is doing the same thing over and over & expecting a different result. College sports is operating as an insane person right now. Will only have certainly & enforceable rules via athletes formally agreeing to them. An antitrust exemption doesn’t stop contract claims.

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Thank you for the flowers, and being along for the ride. Few know the whole story! Someday they will. I started being an “NIL Agent” at the 2007 Peach Jam & Spice Run N Slam handing out business cards to everyone in the college coach section, with my printed out packets of free scouting reports of every kid on Mac Irvin, Meanstreets, Rising Stars and Illinois Warriors. We just didn’t call it “NIL Agent” back then. We really been at this for a generation. I will never let “bad agent” stigma or Twitter trolls talking about slimy agents stop me from the mission. I was about service then, now, and always will be.

Nick Saban pleaded with Congress to "bring order to a system that badly needs fixing" in the NIL and transfer portal era. @ChrisCanty99 is infuriated.

Governing high level college sports in the same way that pro leagues are governed (employment and collective bargaining) remains the best way for college athletics to move forward with structure and certainty.

You also have schools that pay coaches $13M (and soaring) and pay team weightlifting coaches $1M . Congress gonna cap their earnings, too?

Nick Saban went to Washington to testify that spending in college football is out of control and will eventually destroy the sport. Saban had a “market rate review” or “pay adjustment” provision in his contracts that ensured he remained the highest paid coach in college football. The NCAA is a cartel seeking an anti trust exemption to limit what athletes can earn. Saban as their star witness is pretty damn rich.

I've had some time to consider yesterday's Senate hearing on the Protect College Sports Act. It framed robust #NIL and collective activity as threats to competitive balance and Olympic sports. But NIL is not the crisis. It's not the culprit of "chaos." It doesn't require anyone to "save college sports." It is the market correction to decades in which institutions and the NCAA profited from athletes without providing them meaningful compensation. Any federal legislation must strengthen, not constrain, athlete NIL rights and mobility. Preempting strong state laws, imposing artificial distinctions between "legitimate" deals and market arrangements, or layering new transfer restrictions cannot and must not be done in the absence of bargaining with athletes. Athletes built the value. People seem to be missing that point. They believe coaches deserve riches and athletes should be pleased with whatever pittance they're provided. No. Athletes deserve a framework that treats them as the principal stakeholders and not as afterthoughts.

One question. If coaches can negotiate salaries, schools can negotiate TV contracts, conferences can negotiate media rights, and administrators can negotiate compensation, why should athletes be the only participants barred from negotiating the value of their labor?

Pre-NIL, the market for player compensation was artificially set at zero. Now, it’s growing exponentially. Welcome to free market capitalism, Coach. 🤯

My only NBA finals analysis is that I knew Jalen Brunson fairly well when he was in high school, and now run into him like once every 12 to 18 months at NBA events, and he is still consistently kind, humble, thoughtful and friendly. Ego has not visibly grown since he was 16. Real deal human being in public and private. Happy to see someone so deserving having so much success.

Legendary coach who maid 100 million on the backs of unpaid labor. Now wants to regulate the earnings of those who can finely earn fair market value. This is clown behavior.

Today, let's discuss why the transfer rules in the Cruz-Cantwell Protect College Sports Act are bad policy. The bill guarantees athletes one penalty-free transfer during their college careers. Any second transfer generally requires sitting out a full year of eligibility, with only narrow exceptions such as the discontinuation of a sport or documented cases of sexual assault or harassment. This is being presented as a return to common sense that will protect the vast majority of college athletes from the "chaos" of constant movement. But the rule does not account for the legitimate circumstances that drive many transfers. Athletes change environments because a coach forces them out, a scheme no longer fits their development, playing time has disappeared, academic or medical needs require a different setting, or family circumstances necessitate a change. The exceptions in the bill are too narrow to cover these ordinary but real situations. Disputes over whether a coaching change qualifies, how quickly it must occur, or whether a program alteration rises to the level of “discontinuation” will likely result in litigation. Let's also not forget that, in August 2024, Judge John Preston Bailey of the U.S. District Court for the Northern District of West Virginia permanently restrained and enjoined taking any action to retaliate against athletes who transferred schools. That is precisely what Congress intends to do with this bill. The policy also does nothing about the coaching carousel that will continue with few meaningful restraints. NIL opportunities, both legitimate third-party brand deals and institutional arrangements, still create powerful incentives for athletes to seek the best fit for their market value and development. Curbing athlete mobility tilts leverage further toward institutions. The federal government has historically left the details of eligibility and transfer administration to the NCAA and the courts. Why is Congress the right body to set these particular rules? The legislation clearly does not serve the athletes the legislation purports to help.

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