Ah, behold Alexis Graham, Director General of the Department of Imaginary Problems at IRCC (Immigration, Refugees and Citizenship Canada) .
She's the star of the show, sitting there in her cozy cardigan, gesturing earnestly like she's unveiling the cure for world hunger. Instead, she's pitching a taxpayer-funded international ad blitz to lure more foreign talent to Canada... right in the middle of a technical recession and sky-high youth unemployment.
"Look at us! We're solving the crisis of not enough people competing with your kids for jobs!"
Her entire role is peak bureaucratic make-work. inventing problems that don't exist (or worsening the ones that do), then proudly presenting solutions that involve spending more money to import the "global talent" that somehow can't be found among the millions already here or the young Canadians staring at "Help Wanted" signs while their rent doubles.
In the real world... the one where profit, results, and accountability matter... she'd last about five minutes. No sales targets, no KPIs that actually tie to outcomes, just endless slides about "empowering connections" and "strengthening the economy" through more ads nobody asked for. She's got that serene, self-satisfied glow of someone whose job security depends on never questioning the machine. Brain-dead to the feedback loop she's helping fuel. Flood the market, suppress wages, strain housing and services, then shrug and ask for more budget to advertise.
Canada's economic problems aren't a surprise, knowing that idiots like this are "fixing" them from their Ottawa bubble.
She's unnecessary, meaningless, but somehow proud of it. Classic.