Google Display & Video -- Get the latest in industry news, data and trends in display and video advertising
Joined May 2010
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22 Photos and videos
10 Apr 2015
Reasons to believe in #programmatic #TV: Buyers and sellers can transact around impressions or views instead of shows goo.gl/Lxut1G
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10 Apr 2015
Reasons to believe in #programmatic #TV. Faster performance metrics to optimize a campaign while it is in flight goo.gl/Lxut1G
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10 Apr 2015
Reasons to believe in #programmatic #TV. It's the most promising approach to managing cross-screen campaigns goo.gl/Lxut1G
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9 Apr 2015
Reasons to believe in #programmatic #TV. Advertisers can use more granular audience data than the traditional GRP goo.gl/Lxut1G
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9 Apr 2015
We dispel the hype about #programmatic #TV and discuss the promise for programmers, distributors and advertisers goo.gl/Lxut1G
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9 Apr 2015
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8 Apr 2015
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8 Apr 2015
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8 Apr 2015
The potential of #programmatic #TV for brand #advertisers: Unified campaign management goo.gl/Lxut1G
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7 Apr 2015
Don't miss Sean Downey's keynote at @AdExchanger Programmatic I/O on what viewer choice and #programmatic have to do with each other. #video
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7 Apr 2015
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7 Apr 2015
Part 3 asks, "Why try to change the way that billions of dollars of #TV #ads are bought and sold each year?" goo.gl/Lxut1G
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3 Apr 2015
Check our our new Evolution of #TV whitepaper on the promise of Programmatic TV and come see us at #NABShow on Apr 13 goo.gl/Lxut1G
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3 Apr 2015
In the third whitepaper of our Evolution of TV series we dispel the hype and unpack the potential of #programmaticTV goo.gl/Lxut1G
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2 Apr 2015
Everyone is talking about it, but what is Programmatic TV? Google explores the concepts promise in a new whitepaper: goo.gl/Lxut1G
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20 Mar 2015
Fixing our industries #viewability challenge from Google's @NealMohan. You can't count what you haven't measured goo.gl/2EJLmc
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23 Feb 2015
Evolution of TV, Part 1, summarizes the 7 dynamics transforming TV for advertisers, programmers & distributors goo.gl/dQ7fQw
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23 Feb 2015
In part 2 of our Evolution of TV series we explore how advertisers can reach fragmented audiences as TV moves online goo.gl/CkKycE
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19 Feb 2015
Material Design principles formed the basis for the new #richmediagallery. Learn how to apply them yourself: ow.ly/Jgd4d
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