Sound Designing for Film and TV was interesting this year (and the past years). I’ll be sharing a couple of projects I’m proud to have worked on in the ensuing thread 🧵 below.

He’s doing the meme irl

Didn’t see any problem. It worked for them, despite them being averagely short. They are overly efficient.

Nelly_Furtado_ft_Timbaland_Promiscuous.mp3

IMF's relationship with African countries.

400 cameras at every match and we can’t call this a penalty

The country cannot succeed with politicians who have this kind of appetite. And you will never curb this kind of appetite unless you forcefully send a message that will never be forgotten. Everything else is just surface dressing.

Despite FIFA and the USA's best efforts, this is just simply the greatest sport in the world

everyone shy

The problem with Nigerians is you all actually think you have the same problem as Ghana , South Africa and co We’re literally on the same level as Congo , South Sudan if not worse .

Fox paid $485 million for the rights to broadcast this World Cup. The New York Times put the fair market value at $1 to $1.5 billion. The hydration break is how Fox gets its money's worth. FIFA announced mandatory 3-minute pauses midway through each half of all 104 World Cup 2026 matches, not just hot ones. That includes games inside climate-controlled domed stadiums with roofs. The announcement came at a World Broadcaster Meeting in Washington DC. FIFA said the decision was made after consultation with coaches and broadcasters. A few months later, FIFA gave broadcasters the green light to sell ads during the pauses. Fox gets 2 minutes and 10 seconds per break, starting 20 seconds after the whistle and ending 30 seconds before play resumes. Across all 104 games, that's 832 potential ad slots that didn't exist in soccer before this tournament. Fox and Telemundo project a combined $850 million in ad revenue from the 2026 World Cup. The player welfare argument is also real. Argentina's Enzo Fernandez said he felt "dizzy" in "very dangerous" temperatures during last summer's Club World Cup in the US, where some games approached 100 degrees Fahrenheit. FIFA had reason to act. But it applied those breaks to every match regardless of conditions, and opened a commercial window that makes this World Cup more ad-friendly than any before it. Fox proved the point on day one. In the opener between Mexico and South Africa, Fox missed the 30-second return window FIFA mandated. The ball was already in play when the network came back from commercials. Coca-Cola, a top-tier global FIFA partner for decades, runs the hydration stations on the field. That same 3-minute pause serves three commercial interests at once: the field sponsor, Fox's ad revenue, and Fox's streaming subscribers. The 2030 World Cup goes to Spain, Portugal, and Morocco. The 2034 tournament lands in Saudi Arabia. Both regions see extreme summer heat. FIFA has not confirmed whether the pauses will outlast this summer's tournament. But $850 million in new advertising inventory tends to answer that question on its own.

Finally. Proper World Cup analysis.

portugueses a inventar cabo verde em 1460 para roubar pontos aos espanhóis no mundial

i feel like there is a sleep in me that needs to be slept but each time i sleep i don't sleep that sleep.

Hydration Break 1994

Jajajajajaja no era mundial sin ese cabrón. Ya estamos completos.

easy 150K

"Sorry, you can't play in the World Cup because Mark was crap at geography at school."

Hemos empatado contra un equipo que selecciona a sus jugadores por LinkedIn. Me quiero arrancar los cojones

a maior vitória da Inglaterra nessa copa vai ser conseguir voltar viva pra casa

What I want after this world cup is over. 1. USA to NEVER host a World Cup. 2. Infantino to be booted out. 3. Hydration Breaks to never occur when temperatures are at a certain level. 4. Ticket prices to be capped at a reasonable amount. 5. USA to NEVER host a World Cup.