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6 years ago (time flies), our CEO, @JeremiahPrummer, bet that brands were guessing when they could be asking. He was right. Today, 6,500 brands trust KnoCommerce. Happy work anniversary 🎉

Your MMM test takes months. Kno takes minutes. Your team could settle the next attribution debate this afternoon. Not next quarter. MMM tells you what probably happened. Your customers tell you why.

This month's DTCCI.co is up 3% from last June and -15% from May; it's very close to June 2024. There are a lot of factors that could impact this throughout the month. For more details, tune into the @dtcindex Thanks to @TaylorHoliday @JeremiahPrummer @KnoCommerce @CommnThreadCo

From this week's DTCCI.co data, Present Purchase Sentiment Increased and Future Purchase Sentiment took a dip. Mother's Day took some of those planned Future purchases and pulled them into the present. More charts in the @dtcindex Thanks @JeremiahPrummer @KnoCommerce @TaylorHoliday @CommnThreadCo

Big launch energy. Kylie's team at k2o by @drinksprinter uses Kno. 🔥

AI grew 1,150% as a discovery channel last year Most brands don't know because their attribution can't see it KNO GR0 pulled data from 6,000 Shopify brands to find out what's actually happening All in the 2026 AI Attribution Report ➡️ knocommerce.com/ai-attributi…

From this week's DTCCI.co data, we saw a dip in Future Purchase Sentiment. Perhaps higher gas prices have consumers pulling back a little. More in the @dtcindex Thanks to @JeremiahPrummer @TaylorHoliday @CommnThreadCo @KnoCommerce

$32k profit. 50% less ad spend. 28% better conversions. Real operators. Real results. Free playbook. Thanks for including us, @customersclick! Get your copy ➡️customerswhoclick.com/downlo…

I normally don't care about weekly values of the Future Purchase Sentiment, but this most recent read jumped up above the previous 2 years. We are seeing similar positive signs among other metrics as well. More in the @dtcindex Thanks to @JeremiahPrummer @TaylorHoliday @KnoCommerce @CommnThreadCo

This metric in the DTCCI.co continues to be a positive signal (among others) from our survey with @KnoCommerce Thanks to @JeremiahPrummer @TaylorHoliday @CommnThreadCo More charts in the @dtcindex

What happens when CRO starts with insight? 10.2% revenue We teamed up with @PrismflyAgency to support CrunchLabs using post-purchase NPS data from KNO Customer language shaped the test The outcome: 4.7% CVR 10.2% revenue Full case study here ➡️ knocommerce.com/customer-sto…

I'll never understand doomer takes on ecommerce. "I would never start a @Shopify store in {insert year}" "You're not profitable until you hit X" "You have to launch thousands of ads" (way too sweaty) My favorite one is "The economy" It's all so noisy and honestly such a bad vibe (sorry if you're a bad vibe) My store is coming up on 2 years old and just passed $1m net. And I'm not trying that hard. I'm paying attention to other things. This is everything that we're doing. My VA sends email & sms with Shopify messaging Nearly all my ad spend is on catalog ads and I have 6 paid apps @Marpipe_HQ by @danpantelo @aftersell by @varunkundra @KnoCommerce by @JeremiahPrummer @VideoWiseHQ by @claudiucioba @tapcart, I don't know who made tapcart. and @AliaPopups by @iamshaanarora and @corylgill What else... We just got @memelordtech by @iamjasonlevin for $20 a month and it's rad, so we're going to try launching meme ads and we're tracking our competitors with @foreplay_co If you have an idea for a physical product that people might like, Shopify has made it pretty easy. Don't let the doomers stop you.

Finished calculating the DTCCI.co for February. It's up 3 from January and 4 from February 2025. More details in the @dtcindex Thanks to @JeremiahPrummer at @KnoCommerce and @TaylorHoliday at @CommnThreadCo We had few good survey metrics to highlight 1/4

We first started seeing Mobile Games come up on our post-purchase surveys 2 years ago. Quickly, we saw this channel take more and more share of wallet, getting up to 15% for some brands Today, we’re excited to announce KnoCommerce partnership with @AxonAdsManager by @AppLovin a platform that’s driven billions in sales for DTC brands. To make it easy to test, our customers can get $1,000 in ad credit within 24 hours of launching their first campaign. You can find the offer directly in your KnoCommerce dashboard by logging in!

How are you proving influencer ROI to your CFO? If it’s still last-click, this ebook breaks down full-funnel measurement and reporting. Grab your copy → getsaral.com/resources/influ…

We just booked a *private jet* to fly 10 DTC brands from NYC to Aspen. 🛩️ Yes, that’s actually happening for DTSki this year. Every year this event gets a little more insane. But the core stays the same: Get the sharpest DTC operators in one collaborative environment… Let them connect on a human level, Share *actual* learnings and numbers. So here’s what we’re doing: → Private jet from NYC → Aspen   → 10 brands on the plane   → 35 of the top DTC brands total on the mountain   → Real workshops → Skiing (or spa-ing) après This jet isn’t a flex. It’s a filter. DTSki is the anti-conference I want *operators* on this plane: - CMOs who actually own a P&L's   - Founders who are in the numbers weekly   - Teams who are testing, breaking, rebuilding So: Who should be on that jet from NYC? Tag: - The DTC brands that are quietly printing - The CMO you always DM for the real story - The founder who hates conferences but loves solving hard problems If that’s you, DM me “PJ” and I’ll send details (lol this isn’t a scam)  10 seats. NYC → Aspen. DTSki is going to be wild. ☄️ Thanks to our amazing sponsors @KnoCommerce / @HausAnalytics (@oliviaakory) / @axon_enterprise for making this happen