Brilliant strategy and breakthrough activation

Joined November 2018
36 Photos and videos
Metaforce retweeted
Explore the path to success through consumer experience with Allen Adamson! Learn how to redefine your brand at our “Seeing the How: Gaining Market Advantage Through Experience Disruption” session on Thursday, 10/26. Don't miss out and sign up bit.ly/46DKeAF! 🌟
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30 Jul 2023
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Metaforce retweeted
"Companies can no longer row back to an era when they were neutral on #social and #political issues doing so may run the risk of creating forgettable #brands that don’t resonate with anyone" I chat with the @WSJ @DollyDeighton @PatrickCoffee @Metaforce5 conta.cc/3N1h4n1
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Congratulations to Metaforce founder @adamsona on the launch of his new book Seeing The How: Transforming what people do, not buy, to gain market advantage #Marketing #Advertising #branding allenadamson.com/seeing-the-…

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Co-founder @adamsona weighs in on @lululemon dig "Forget comedy. @chrisrock should get into the #brand consulting business... @DailyHive @irishmae101 conta.cc/3mwBgmN
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Metaforce retweeted
Forget comedy. Chris Rock should get into the brand consulting business ... "I saw a sign at the athleisure clothing store Lululemon decrying racism and hatred. Who gives a f–k?,. You're just selling yoga pants!" lnkd.in/eHiyYrnE

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12 Jan 2023
By changing the experience of how new parents get the baby gear they need when they need it @Loop_rental baby gear rental service removes the hassle, cost & environmental impact of owning - Co-founder @adamsona talks to CEO Ali Weiss #marketing #branding #advertising
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“Successful #advertising must be unexpected, relevant, & #socialmedia shareability & Tito's nails all three" Co-founder @adamsona chats with @Digiday @julianexcalibur about Martha Stewert & Tito's Vodka campaign conta.cc/3IESpUv #branding #marketing #dryjanuary
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“When people are planning a #wedding, there’s usually a small window to get them and help them figure out who will be their partner-being top of mind during the #engagement season is important” co-founder @adamsona chats with @Digiday @kristinaMonllos conta.cc/3uA2TfJ
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The #marketing playing field equals when it comes to what is shared on #socialmedia - people don't share ordinary they share stories about how something fits into their lives - co-founder @adamsona's latest @Forbes conta.cc/3RBnjOj #branding #advertising @Metaforce5
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30 Sep 2022
If you can’t keep your story simple it doesn’t matter if it’s good because no one will hear it Co-founder @adamsona chats with @TalkWithKiet #Marketing #Advertising #branding linkedin.com/video/event/urn…

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16 Sep 2022
Since 2014 @Aerie’s use of un-retouched photos & #UGC content continues #MarketingStrategy“aligned with #GenZ’s social consciousness...it’s now baked into the company” co-founder @adamsona chats with @kristinamonllos @Digiday #advertising #branding conta.cc/3eVxVKt

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15 Sep 2022
Co-founder @adamsona's take on #corporate culture @Forbes "It's not will we or won't we be back in the #office? It's how to make the #workplace a shared experience even if untethered from a physical space" #shiftahead #remoteoffice #creativity #branding conta.cc/3ByWB4f

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Metaforce retweeted
With #Federer joining #Williams retiring from Tennis (although Serena has recently teased fans with a potential return), both are likely to focus on building their brand for advertising endorsements. I thought some of the brand l…lnkd.in/e8fdsrKA lnkd.in/enPGDRh
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12 Sep 2022
#remote, #hybrid, or something else all together? Co-founder @adamsona's latest @Forbes on why companies that #Shiftahead to build & actively reinvigorate #corporateculture now will experience a softer landing & more robust #brand #MondayMotivation conta.cc/3ByWB4f
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The value @Sweatcoin brings to marketers is its growing "community" of like-minded health-conscious consumers” co-founder @adamsona chats with @julianexcalibur @Digiday about @okcupid partnership with app that rewards staying active #branding #marketing conta.cc/3qjespm
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