@Metaforce5 profile picture
Metaforce @Metaforce5

Brilliant strategy and breakthrough activation

Joined November 2018
  • Tweets 185
  • Following 4
  • Followers 155
36 Photos and videos
Metaforce retweeted
Berkley Center for Entrepreneurship@nyuinnovation
19 Oct 2023
Explore the path to success through consumer experience with Allen Adamson! Learn how to redefine your brand at our “Seeing the How: Gaining Market Advantage Through Experience Disruption” session on Thursday, 10/26. Don't miss out and sign up bit.ly/46DKeAF! 🌟
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Metaforce@Metaforce5
30 Jul 2023
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Metaforce@Metaforce5
27 Jul 2023
metaforce.com/
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Metaforce retweeted
Allen Adamson@adamsona
30 May 2023
"Companies can no longer row back to an era when they were neutral on #social and #political issues doing so may run the risk of creating forgettable #brands that don’t resonate with anyone" I chat with the @WSJ @DollyDeighton @PatrickCoffee @Metaforce5 conta.cc/3N1h4n1
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Congratulations to Metaforce founder @adamsona on the launch of his new book Seeing The How: Transforming what people do, not buy, to gain market advantage #Marketing #Advertising #branding allenadamson.com/seeing-the-…

Allen Adamson@adamsona
2 May 2023
It's finally launched... #marketing #advertising #branding @Metaforce5 allenadamson.com/seeing-the-…
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Co-founder @adamsona weighs in on @lululemon dig "Forget comedy. @chrisrock should get into the #brand consulting business... @DailyHive @irishmae101 conta.cc/3mwBgmN
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Metaforce retweeted
Allen Adamson@adamsona
5 Mar 2023
Forget comedy. Chris Rock should get into the brand consulting business ... "I saw a sign at the athleisure clothing store Lululemon decrying racism and hatred. Who gives a f–k?,. You're just selling yoga pants!" lnkd.in/eHiyYrnE

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Metaforce@Metaforce5
12 Jan 2023
By changing the experience of how new parents get the baby gear they need when they need it @Loop_rental baby gear rental service removes the hassle, cost & environmental impact of owning - Co-founder @adamsona talks to CEO Ali Weiss #marketing #branding #advertising
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“Successful #advertising must be unexpected, relevant, & #socialmedia shareability & Tito's nails all three" Co-founder @adamsona chats with @Digiday @julianexcalibur about Martha Stewert & Tito's Vodka campaign conta.cc/3IESpUv #branding #marketing #dryjanuary
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“When people are planning a #wedding, there’s usually a small window to get them and help them figure out who will be their partner-being top of mind during the #engagement season is important” co-founder @adamsona chats with @Digiday @kristinaMonllos conta.cc/3uA2TfJ
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Metaforce@Metaforce5
25 Oct 2022
“There’s the short-term profits of selling shoes, and then there is the long-term equity of the @Adidas #brand" co-founder @adamsona tells @ADInnocenzio @AP #branding #marketing #advertising conta.cc/3SALAVo

Adidas ends partnership with Ye over antisemitic remarks

Adidas has ended its partnership with the rapper formerly known as Kanye West over his offensive and antisemitic remarks. The German sportswear company said Tuesday in a statement that it “does not...

apnews.com
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The #marketing playing field equals when it comes to what is shared on #socialmedia - people don't share ordinary they share stories about how something fits into their lives - co-founder @adamsona's latest @Forbes conta.cc/3RBnjOj #branding #advertising @Metaforce5
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Co-founder @adamsona chat about BeReal and much more with @BobKnorpp @TheBeanCast & @jaffejuice #marketingideas #Advertising #branding #MondayMotivation
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Metaforce@Metaforce5
30 Sep 2022
If you can’t keep your story simple it doesn’t matter if it’s good because no one will hear it Co-founder @adamsona chats with @TalkWithKiet #Marketing #Advertising #branding linkedin.com/video/event/urn…
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Metaforce@Metaforce5
29 Sep 2022
"Businesses can avoid losing relevance by being willing to shift when it's advantageous" co-founder @adamsona talks to @cmswire @kathleenschaub about not being complacent #branding #marketing #ThursdayMotivation conta.cc/3M7tzwt

Marketing Career Lens: Lessons I’ve Learned About Earning Relevance

Do we even really hear what others are saying? Here are some lessons learned about relevance after years in marketing.

cmswire.com
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Metaforce@Metaforce5
16 Sep 2022
Since 2014 @Aerie’s use of un-retouched photos & #UGC content continues #MarketingStrategy“aligned with #GenZ’s social consciousness...it’s now baked into the company” co-founder @adamsona chats with @kristinamonllos @Digiday #advertising #branding conta.cc/3eVxVKt
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Metaforce@Metaforce5
15 Sep 2022
Co-founder @adamsona's take on #corporate culture @Forbes "It's not will we or won't we be back in the #office? It's how to make the #workplace a shared experience even if untethered from a physical space" #shiftahead #remoteoffice #creativity #branding conta.cc/3ByWB4f
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Metaforce retweeted
Allen Adamson@adamsona
15 Sep 2022
With #Federer joining #Williams retiring from Tennis (although Serena has recently teased fans with a potential return), both are likely to focus on building their brand for advertising endorsements. I thought some of the brand l…lnkd.in/e8fdsrKA lnkd.in/enPGDRh

#federer #williams | Allen Adamson

With #Federer joining #Williams retiring from Tennis (although Serena has recently teased fans with a potential return), both are likely to focus on building their brand for advertising endorsements....

linkedin.com
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Metaforce@Metaforce5
12 Sep 2022
#remote, #hybrid, or something else all together? Co-founder @adamsona's latest @Forbes on why companies that #Shiftahead to build & actively reinvigorate #corporateculture now will experience a softer landing & more robust #brand #MondayMotivation conta.cc/3ByWB4f
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The value @Sweatcoin brings to marketers is its growing "community" of like-minded health-conscious consumers” co-founder @adamsona chats with @julianexcalibur @Digiday about @okcupid partnership with app that rewards staying active #branding #marketing conta.cc/3qjespm
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