Wall Street Journal reporter. Very Brooklyn dad. Ambient music listener.
Joined August 2011
- Tweets 3,558
- Following 1,815
- Followers 16,457
- Likes 29,712
378 Photos and videos
Happy Pride. The heads of top US Pride orgs told me that fewer corporate sponsors has become a sort of new normal, and how their strategies have changed.
wsj.com/cmo-today/pride-grou…
1
447
Patrick Coffee retweeted
May 29
advertisement on Amazon for a tent, depicting kids with an open flame on their blanket
96
649
24,194
263,128
Patrick Coffee retweeted
May 27
New York sports right now:
47
1,394
39,370
960,168
May 15
I miss brand names that are also complete sentences like Gee Your Hair Smells Terrific and I Can’t Believe It’s Not Butter.
4
328
Patrick Coffee retweeted
May 11
Using Kenny Rogers’ Gambler in a Draft Kings ad is perverse. This is not the type of gambling he was talking about. He was talking about Cool gambling
26
766
13,105
242,624
Patrick Coffee retweeted
May 6
listening to music for airports on the bus . i don't give a fuck
25
651
6,608
166,535
Beer is back… or is it?
I had a long chat with AB InBev’s CMO about how the company scored its first growth quarter in 3 years, and how it hopes to maintain that momentum. Some dark clouds remain as NA sales slipped 3.1%.
One secret weapon: Busch Light
wsj.com/cmo-today/how-ab-inb…
191
Patrick Coffee retweeted
Kalshi responds to @wsj story on prediction markets loss rates with comps showing their users have better loss rates than day traders in Taiwanese stocks between 1995 and 1999, Indian options traders, sports books and traders of Brazilian equity futures.
May 4
WSJ came to us with a profitability analysis of public Kalshi profiles. Which was inaccurate, because the majority of traders keep their profiles private. So we did the analysis ourselves and gave it to the WSJ. Our analysis showed that Kalshi traders win more than they do on day trading, options, sportsbooks, and futures.
It’s the first time we’ve given out that data. We debated whether or not to give it out. But we figured it was better than a shoddy analysis that showed people lose a lot more than they actually do.
The WSJ included our points. But instead of looking at our data from multiple sides - yes, majority lose, but prediction markets > day trading, options, and sportsbooks - they kept it salacious as possible.
This same framing could have been written about real estate investing or day trading back in the day. Guess we just have to wait a few years until we get more balanced reporting?
20
247
3,704
421,579
Patrick Coffee retweeted
Apr 27
Creators struggle to get big advertisers’ attention, even if they have millions of followers on.wsj.com/4cJiiQs
14
21
89
82,308
Patrick Coffee retweeted
Apr 29
Exclusive: Investors are confident that AI software will change marketing. A new Goldman Sachs-led funding round values one startup at $2.75 billion. on.wsj.com/4tRznik
14
15
65
37,785
Patrick Coffee retweeted
Among the 20K workers Citi is firing: “A.I. Champions and Accelerators” who perform their dayjob while trying to convince their coworkers to adopt AI
30
312
2,887
270,953
Apr 17
On yesterday’s Netflix earnings call, CEO Greg Peters addressed my scoop on Nielsen’s now-delayed methodological change that would depress NFLX’s share of total TV viewership.
Peters: ok but that doesn’t change how people are really watching TV and it won’t affect our ad revenue
1
2,671
Patrick Coffee retweeted
Apr 15
Allbirds, the shoe brand, now says it's an AI compute company.
367
677
9,663
4,344,993
Top NBCU exec says Nielsen overestimates streaming viewership. From @PatrickCoffee
wsj.com/cmo-today/nbcunivers… via @WSJ
3
5
15
4,523
Patrick Coffee retweeted
Apr 6
In an email shared with me, WSJ EIC Emma Tucker praised Fortune's use of AI in its journalism, saying "anyone who doesn't get what you are doing at Fortune, or thinks it is 'wrong', should get out of journalism fast!"
Apr 2
Journalist Nick Lichtenberg produced more stories in six months than any of his colleagues at Fortune delivered in a year. His work involves what some view as the third rail of journalism: AI playing a leading role in writing stories. 🔗 on.wsj.com/4bXuf4A
15
51
212
120,444
Patrick Coffee retweeted
Apr 2
new @NewYorker column: I talked with the Iranians behind the viral AI LEGO videos that are turning the war into absurdist cartoons and winning American fans by making fun of Trump
28
399
1,517
185,289
Patrick Coffee retweeted
Mar 30
The FTC just settled with OkCupid and Match Group for secretly handing nearly 3 million users' dating profile photos and location data to Clarifai, a company that builds facial recognition software(!!!).
The penalty? A promise not to do it again.
124
2,995
8,179
248,948
Patrick Coffee retweeted
It’s okay for hard things to be hard. On the subject of AI and writing, I like the way George Saunders puts it:
26
875
3,606
235,185
Patrick Coffee retweeted
Mar 26
As more and more lawmakers consider how to regulate prediction markets, @AOC is thinking about advertising restrictions, drawing an explicit parallel to the fight against Big Tobacco.
2
8
63
11,465