Feeling a bit creatively stuck after the Christmas break? πβ¨
Sir John Hegarty has a timely reminder: π°π ππ«π ππ₯π₯ ππ«ππππ’π―π. Itβs how we express ourselves β and itβs what sets us apart from every other species.
theprodcast.com/john-hegartyβ¦#advertising#production
Last year was all about ππ, but hereβs the truth as we step into the future:
Technology may evolve fast, but human creativity will always lead the way.
One of marketingβs greatest futurists, Rishad Tobaccowala, says it best.
π theprodcast.com/rishad-tobacβ¦
As 2025 draws to a close, why not look back at some of the standout moments from The MCA Prodcast over the last 12 months? π
ππ‘π πππ¬π π¨π ππππ¬π¨π§ 4 π¨π ππ‘π ππ«π¨ππππ¬π is out now! π§β¨
π Listen / watch for free: theprodcast.com/the-best-of-β¦
Happy New Year!!π₯
How much do you really understand about the importance of the oceans to life on Earth? π π
Jeroen van de Waal joined us on The MCA Prodcast to explain his mission to protect and grow ocean reefs.
theprodcast.com/jeroen-van-dβ¦#oceans#coral#reefs#climatechange
π Got a little downtime over Christmas? What better way to use it than learning from advertisingβs trailblazers?
The Best of Season 4 of ππ‘π ππ«π¨ππππ¬π is out now π§β¨
Perfect listening (or watching) between mince pies and movie marathons πΏ
theprodcast.com/the-best-of-β¦
WHAT A YEAR!! In our final podcast episode of 2025, weβre looking back at some of the best moments from our brilliant guests; from redefining what a βproducerβ really is, to fighting for creativity in an AI-powered world.
Listen/Watch for free:
theprodcast.com/the-best-of-β¦
On The Prodcast, Josh Tsui shared his bold vision for the next era of creativity: a world where 3D assets, tools, and environments are open for anyone to use, remix, and reinvent. No massive studio budgets. No barriers. Just limitless creative freedom.
theprodcast.com/josh-tsui
Everyone thinks about the 1984 ad from Apple, but Josh Tsui's favourite was the following year - for Macintosh Office.
An equally iconic ad. Hear why he chose it by listening to the full episode for free: theprodcast.com/josh-tsui/#favouritead#apple#lemmings
Are we accidentally killing the entry-level career ladder with AI? π
Matt Miller shared a fear most people NEVER talk about: as we hand routine tasks to AI, the very jobs that help new talent get their start may disappear.
theprodcast.com/matt-miller/#AI#tech#FutureOfWork
If Virtual Production isnβt on your radar for your next campaignβ¦ it should be!! π₯
VuFinder Studios Client Director Melania Kulczycka explained to us how VP can make your production greener, faster, and more budget-friendly.
theprodcast.com/melania-kulcβ¦#vp#virtualproduction
π¨π° ππππππ πππ πππ... πππ ππ ππππ ππππππ πππ πππππππ!
Simon Elms compared todayβs AI revolution to the sampler boom of the 1980s β a moment that empowered a new generation of creators, regardless of formal training.
theprodcast.com/simon-elms/
Tanya Bogin's favourite ad of all time was a celebration of 'πππππ' women in sport - a powerful representation of ππππππ ππππππππ πππ πππππππππππ.
But can YOU identify the brand behind this iconic ad?
Get the answer:
theprodcast.com/tanya-bogin/
We LOVE uncovering the ππππ πππππππ behind the ππππππ in advertising: their passions, quirks, and journeys beyond the industry.
Listen / Watch The MCA Prodcast, for free:
theprodcast.com/#advertising#production#podcast#stories
"While AI raises the baseline of what anyone can create, the craft differential between specialists and everyday users is still MASSIVE"
Wesley ter Haar, co-founder of Media.Monks shared a superb take on how he thinks AI will affect production.
theprodcast.com/wesley-ter-hβ¦