Co-Founder & Chief Marketing Officer @EXCOPlatform
Joined March 2008
- Tweets 1,402
- Following 336
- Followers 783
- Likes 780
51 Photos and videos
Shachar Orren retweeted
Jun 9
EX․CO co-founder & CRO/CMO Shachar Orren joined Kevin Rice on the CEOs and ABCs podcast to talk about the journey of scaling a global company while navigating major life changes
Watch here: hubs.ly/Q04kL__R0
#WomenInTech #WorkingMoms #CEOsAndABCs #Adtech
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Shachar Orren retweeted
Mar 12
EX․CO’s co-founder and CRO/CMO, Shachar Orren, joined Beet․TV to share why video can’t be replaced by AI summaries and how publishers can capture attention, engagement, and protect revenue.
Read more: hubs.li/Q046B0_j0
#VideoMonetization #CTV #AdTech #Programmatic
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Shachar Orren retweeted
5 Feb 2025
Numbers and narratives: The strategic advantage of uniting the CMO and CRO roles fastco.expert/4hBD0lZ Written by @shacharo of @excoplatform
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Shachar Orren retweeted
9 Oct 2024
Beyond the walled gardens: A case for diversifying ad spend in a political year fastco.expert/3TQRSUk Written by @shacharo of @excoplatform
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Shachar Orren retweeted
2 Oct 2024
Beyond the walled gardens: A case for diversifying ad spend in a political year fastco.expert/4eqr3yA Written by @shacharo of @excoplatform
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Shachar Orren retweeted
12 Jun 2024
At last week's @AdMonsters Ops, Katie Pillich of @thedailybeast and Grant Whitmore of @AdvanceLocal joined our co-founder @Shacharo on stage to discuss how publishers can reap the benefits during this year's political season.✨Recap: hubs.li/Q02BzRsG0
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Shachar Orren retweeted
23 May 2024
A new video solution tailored for ad management partners has arrived, making #onlinevideo monetization and management seamless across multiple websites.
🚀 Our launch partner @WeAre1XL doubled monthly revenue!
Full story by @Tim_Cross_ for @VideoWeek: hubs.li/Q02y8DQn0
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9 Jan 2024
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Shachar Orren retweeted
9 Jan 2024
ICYMI: We launched a new #verticalvideo player for the web last week! 🎉 This new player will redefine the way audiences consume and engage with video content on publishers’ owned and operated sites. Full details -> hubs.li/Q02fRF5y0 #onlinevideo #digitalpublishing
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Shachar Orren retweeted
15 Nov 2023
Keynote speaker and Dow Jones CEO @almarlatour was followed by a panel on new revenue strategies featuring CROs Christine Cook of Bloomberg, Pamela Drucker Mann of Condé Nast, Lisa Howard of Hearst and Alex MacCullum of Washington Post, chaired by Exco's @Shacharo
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Shachar Orren retweeted
15 Nov 2023
Very interesting panel on publisher revenue strategies with @pameladruck @cooktine Alex MacCallum and Lisa Howard. Moderated by @Shacharo at the @pressgazette event in NYC #MediaRevenue
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Shachar Orren retweeted
29 Aug 2023
In a world where #monetization shapes almost everything publishers do, EX.CO's co-founder and CMO @Shacharo stands at the helm of #video content. Read what she says are the key trends impacting the media industry via @MarTechSeries martechseries.com/mts-insigh…
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Shachar Orren retweeted
23 Jun 2023
And that's a wrap on #CannesLions2023! 🎉 We had an amazing time; the energy was electrifying. We loved seeing old friends and made exciting new connections too. We left feeling inspired to keep innovating!
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Shachar Orren retweeted
6 Jun 2023
“You’re killing it for us. That’s why I’m here today.”- @aqkraft on how @EXCOPlatform is helping @The_Arena_Group boost revenue. #AdOps #OpsNY #AdOps2023
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Shachar Orren retweeted
7 Mar 2023
We're ecstatic to announce that we have been named "Best Digital Video Monetization Program" in the Digiday Video & TV Awards! We're so excited to see what else 2023 brings. Congratulations to all of this year's amazing winners! See the list 👉 hubs.li/Q01FJtD00
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Shachar Orren retweeted
2 Mar 2023
Every few years, a new bit of jargon becomes inescapable in #adtech.
Supply path optimization is a phrase that has stuck around and there's a good reason why. Find out why SPO is so important 👉 bit.ly/3SFXyi6
#programmatic #mediabuying RT @Shacharo
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Shachar Orren retweeted
7 Dec 2022
Congratulations to EX.CO's co-founder and CMO @Shacharo for winning this year's Best in Biz Marketing Executive of the Year! We're incredibly fortunate to have her at the helm of all our marketing efforts. Full list of winners, visit bestinbizawards.com/2022-win….
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Shachar Orren retweeted
16 Aug 2022
Did you hear? 👂 EX.CO was named one of 2022's hottest #martech companies by @BusinessInsider! 🎉 Congrats to our co-founders @tompachys and @Shacharo! Full story: businessinsider.com/the-hott…
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Shachar Orren retweeted
28 Jun 2022
Our co-founder and CMO @Shacharo took the stage today in front of a packed audience at the #NarrativeSummit in Tel Aviv to talk about influencer marketing and #webpersonalization. 🎉
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