@ShopperMatters profile picture
Shopper Matters @ShopperMatters

#Insights and Stories from the #Omnichannel World (including #retail, #mobile, #eCommerce and other #innovation).

Joined January 2016
  • Tweets 5,335
  • Following 914
  • Followers 1,447
3,637 Photos and videos
Summer = Grilling #recipes #Summer #Grilling iga.com/shopper-solutions/yo…
16
Webinar Alert!!! Retail is hard. @response_media and their panel of experts can help - #retail #marketing #brands linkedin.com/events/navigati…

LinkedIn Login, Sign in | LinkedIn

Login to LinkedIn to keep in touch with people you know, share ideas, and build your career.

linkedin.com
18
Shopper Matters retweeted
Response Media@response_media
8 Apr 2024
Slow-Time #Data: #Brands Are Having Trouble Tracking Customer Behavior - @MediaPost @GoAcoustic @Forrester bit.ly/4cObxvM
3
6
65
How @Heineken is using #AI to gain a competitive advantage buff.ly/3Wj7GBb
1
22
Shopper Matters retweeted
Response Media@response_media
22 Mar 2024
Why retail media’s future depends on first-party #data integration and accuracy #RetailMedia #CPG #Retail hubs.ly/Q02pHn5f0

Why retail media’s future depends on first-party data integration and accuracy

Suzanna Stevens, brand sales director, Adstra CPG and retail marketers have reached an inflection point where they realize the future is not just about collecting data. Instead, success requires...

digiday.com
1
5
44
The Madness is here. Celebrate with Slam Dunk Snacking from IGA | #ShopperMarketing #CPG #Retail buff.ly/3PvjThS
7
Shopper Matters retweeted
Response Media@response_media
29 Feb 2024
"Social Media Alone Won't Cut It": Why #DTC brands rely on #email #marketing hubs.ly/Q02m85Dd0
2
5
55
Year-End #Marketing Wins, Thanks To These #Holiday Shopping #Trends from @SmartCommerceCo and @Nextdoor buff.ly/3GtnyIp
11
#CPG In-Store #Marketing: Unleashing the Power of #Data! buff.ly/45U5CAQ
2
11
Shopper Matters retweeted
Response Media@response_media
27 Oct 2023
US Sees Big Drop in #Brand #Loyalty | @Emarsys hubs.ly/Q026lPT20

US Sees Big Drop in Brand Loyalty

AI-driven technologies can reverse that trend.

instoremag.com
1
4
34
Shopper Matters retweeted
Response Media@response_media
11 Sep 2023
Performance #Marketers Shifting #Budgets Among Channels bit.ly/3r2IxO1

Search & Performance Marketing Daily: Performance Marketers Shifting Budgets Among Channels

Distribution of marketing budgets this year will change. Many respondents to a survey said digital ads are not improving customer knowledge, and not increasing brand loyalty or sales.

mediapost.com
1
3
25
Shopper Matters retweeted
Response Media@response_media
11 Jul 2023
Beginning with iOS 17, iPadOS 17, and macOS Sonoma, Apple will automatically remove tracking parameters from URLs in private browsing mode in a move to expand privacy protections. bit.ly/3rjhDkM
1
4
102
Tips from IGA on How New Décor Upgrades Your Store & Boosts #Grocery #Retail Sales buff.ly/3roq2DF
11
New #Research Provides A Glimpse Into How #Shoppers' #Loyalty Mindset is Evolving - @8451group buff.ly/3D2jvB0
1
9
Shopper Matters retweeted
Response Media@response_media
28 Apr 2023
Why is #email #marketing becoming more effective in 2023? bit.ly/3VgeKMh
1
2
33
#Hershey reimagining #manufacturing, f#ulfillment - @FoodBizNews buff.ly/3K5KCy9
21
General Mills raises 2023 forecasts again on price hike boost - #CPG #Marketing buff.ly/3lZMErA
16
Behind Church & Dwight's approach to #digital #growth and value pricing - #CPG @jackneff via @AdAdge buff.ly/3U1WHZM
20
#CPG Companies Oppose FDA’s Proposed ‘#Healthy’ Rule - @Specialty_Food buff.ly/3ZDn0Hs
24
Shopper Matters retweeted
Michael S. La Kier@mlakier
20 Feb 2023
Why #Amazon Will Still 'Go Big' on Grocery - #Ecommerce #Grocery @Lynn_petrak via @pgrocer bit.ly/3Sf5ruU
1
2
41
Load more