✅ Waiting is not a strategy.
Every CMO & CRO is facing the same impossible question: how do you make a 2-year platform investment when even the experts can only see 6–12 months ahead?
▶️ Watch the full episode → youtu.be/wpLrpiHpQ8E?si=lVoI…#MartechStrategy#CMOInsights
Rick Wootten built better AI solo than at Seagate with IBM. Why? Enterprise tech is now mid-market accessible. Don’t underestimate smaller buyers. #B2BSales#ZINFI
𝗪𝗮𝘁𝗰𝗵 𝘁𝗵𝗲 𝗳𝘂𝗹𝗹 𝗲𝗽𝗶𝘀𝗼𝗱𝗲 𝗵𝗲𝗿𝗲: hubs.la/Q03ZtwYp0
𝗦𝗽𝗿𝗮𝘆-𝗮𝗻𝗱-𝗽𝗿𝗮𝘆 𝗽𝗮𝗿𝘁𝗻𝗲𝗿 𝗼𝘂𝘁𝗿𝗲𝗮𝗰𝗵 𝗶𝘀 𝗱𝗲𝗮𝗱.
Anthony Graziano put it clearly: “Our GTM is wrapped around ‘start with data, end with data.’”
𝗪𝗮𝘁𝗰𝗵 𝘁𝗵𝗲 𝗳𝘂𝗹𝗹 𝗲𝗽𝗶𝘀𝗼𝗱𝗲 𝗵𝗲𝗿𝗲: hubs.la/Q03WT7nv0